Site Optimization Process – Meta Keyword Tag Optimization03 meta keyword optimization
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Meta keyword tag is an HTML code which carries all the keywords for which a particular web page is being optimized. The Meta keywords tag is used in the page source of a web page and is not visible on the web page itself. It is placed within the <head> </head> section of the page, usually after the Meta Description tag, although the order is not important. The search engines no longer give this tag any importance, however, the tag can still be found in use today.
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Site Optimization Process – Meta Keyword Tag Optimization03 meta keyword optimization
- 1. Site Optimization Process – Meta Keyword Tag Optimization Optimization Item: Meta Keywords Tag What is Meta Keywords Tag? Meta keyword tag is an HTML code which carries all the keywords for which a particular web page is being optimized. The Meta keywords tag is used in the page source of a web page and is not visible on the web page itself. It is placed within the <head> </head> section of the page, usually after the Meta Description tag, although the order is not important. The search engines no longer give this tag any importance, however, the tag can still be found in use today. There are certain interesting uses webmasters have put this tag to, as we shall see below. How is it used? 1. Use this tag to insert keywords that have been used for page optimization 2. The tag helps you to identify which keywords were used for optimization of each page 3. Preparing the Meta Keywords tag helps you to identify & focus on a theme of the web page SEO Importance: (Very Low) The Meta keywords tag used to be a powerful SEO tool in the late 1990 / early 2000. However due to the over-abuse of this tag (keyword stuffing), most search engines totally ignore this tag today. Keywords placed in Meta keywords tag gives absolutely no Search Engine ranking benefits. How to prepare (Tips): 1. Use the Meta keywords tag to insert keywords that have been used for page optimization 2. Do not use more than 3-5 keyword phrases for optimizing a page and list them out in the Meta keyword tag 3. Use keyword phrases only once, separated by commas (,) 4. Avoid using more than 128 characters (15 words) in the entire Meta keywords tag Appearance in code & correct syntax: In HTML code, the syntax appears like: <head> <meta name="keywords" content="Search Engine Optimization, SEO, Search Engine Promotion, Search Engine Ranking, Website Positioning"> </head>