Faninvest

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Faninvest

  1. 2. FanInvest is a new business model to select, promote , finance and manage upcoming or existing artists, using the mechanism of ‘ Crowd (= Fan)funding What is FanInvest ?
  2. 3. Why do we need FanInvest ? <ul><li>Alternative Income model for new/upcoming artists and artists who would like to </li></ul><ul><li>reinvigorate their career in stead of using the traditional channels ( grants, advantages </li></ul><ul><li>from record labels, etc…) </li></ul><ul><li>Katalyser between fan, artist and the broader arts expert community , without </li></ul><ul><li>influencing the existing relations ships between main actors in the art community </li></ul><ul><li>Business model that respect the freedom of artistic creativity of the artist and his of her </li></ul><ul><li>independency in the way they see evolving their career </li></ul><ul><li>Direct to Fan Model : strengthens the connection between fan and artist ( ‘ emotional </li></ul><ul><li>investment ‘ ) </li></ul><ul><li>Future business model within the digital (internet) (r)evolution taken full advantage of </li></ul><ul><li>the impact of social media on consumer behaviour </li></ul>28/10/2009 1 Muziek Digitaal
  3. 4. Crowdfunding Culture 28/10/2009 2 Muziek Digitaal
  4. 5. Unique Selling Proposition (USP) <ul><li>FanInvest is not limited to Crowdfunding for music artists only : focus is on any </li></ul><ul><li>artistic expression </li></ul><ul><li>Selection of artists based on combination of fan rating/ expert view </li></ul><ul><li>Full control from artist over budget and time to reach this </li></ul><ul><li>Standard and premium content offerings </li></ul><ul><li>FanInvest Business Model can be extended to other domains like charity, etc… </li></ul><ul><li>Promotion via use of community tools and own FanInvest applications </li></ul>3 28/10/2009 Muziek Digitaal
  5. 6. Crowdfunding Culture 28/10/2009 4 Muziek Digitaal
  6. 7. Cost Structure Financials (example music) (1) Including administration,ICT, Marketing, fees, incentive cost (2) Including project cost, logistic/distribution cost , rights, etc… (3) Excluding financial transaction cost 5 28/10/2009 Muziek Digitaal
  7. 8. You can register for the FanInvest Newsletter via url www.faninvest.eu Or contact us via : [email_address]

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