The business world is different today – only the best will survive and grow. As a business decision maker, you need the most skilled, experienced, trusted experts to help your business thrive. Blackwood Industries has years of experience in search engine optimization – the next frontier for local business marketing. Our experts think differently – because we’re a small business too – we understand every dollar you spend matters. You need your search marketing to yield maximum ROI, with solid, measureable growth. Blackwood Industries is dedicated to helping local businesses connect with their markets. While the Internet has changed the face of business forever, one large business segment has been left behind: the Local Business Owner. We design and implement a geo-targeted online marketing campaign to provide business owners affordable solutions, allowing them to compete locally with national chains and major corporations. We’re committed to assisting local companies find new business. Our forward thinking approach provides you the tools to market with a unique position in the era of multimedia advertising. Existing on the Internet is not enough. Blackwood Industries’ local search engine optimization provides a presence with a purpose. KEY FEATURES • Submit to Google’s most crawled directories. • Review, verify, update all directory links. • Excellent customer service; all queries get a response within 24 hours. • Issue monthly keyword rankings & traffic reports.

1. We put your business on the map!
Direct: 858.605.2806
bwindustries.com
info@bwindustries.com
© Blackwood Industries 2010. All Rights Reserved.

2.  Provide internet marketing
strategies that maximize your
online presence and increase
the profitability of your
business.
 100% Satisfaction Guarantee
In 90 days or less you’re
guaranteed to get 8 or more
keywords phrases in your geo-
targeted market indexing first
page on Google Places (Maps)
results.
© Blackwood Industries 2010. All Rights Reserved.

3.  Priority #1 - Improve customer satisfaction by
delivering results
 Internet methodologies continue to evolve,
so do we
 Constantly explore profound opportunities the
internet provides so that our clients maximize
their marketing efforts
 Improve and refine our proprietary technology so
that our clients reap the benefits
 Employ a variety of online branding and
marketing techniques targeted to develop new
business in an efficient manner
 Give local businesses a strategic advantage over
the competition by monitoring the algorithm
based on customer behavior, interests and
internal analytics.
 Understand and utilize the concepts of business
development — being at the right place at the
right time — through observable decision-
influencing patterns.
 Comprehensive management of each marketing
facet applicable to online media.
© Blackwood Industries 2010. All Rights Reserved.

4. Google Outpaces ALL
Search Engines Combined
3:1
Google
Yahoo
Bing
Ask
Others
Internet Search Facts
97% of all local search initiates on the internet
72% of all searches take place on Google
96% of all users never leave the first page
94% of all searches are predicted be done on
the web by 2015
© Blackwood Industries 2010. All Rights Reserved.

5. Local Geo-Target
Keyword Marketing
 Google local search is ideal
for businesses that need to
be established in the local
market.
 If your business provides a
product or service for
neighbors and/or local
businesses, Google local
search results will have the
most significant impact for
your marketing dollars.
 Unlike general advertising,
Google Places puts your
business in front of users
at the most critical time -
when they are actively
looking for your product or
service.
© Blackwood Industries 2010. All Rights Reserved.

6. Google Maps Are Natural Organics
 Organic results (including Map/Places
Listings), receive 60-80% of the click
traffic.
 Incredibly 97% of users never leave the
first page of local search results.
 Businesses can’t pay to be here.
 Local map section resides in a critical
area given prominence and moves paid
for ads down the users’ screen.
Google Knows Places Is Valuable Cyber
Real Estate
 Location, location, location.
 Map listings visual element is the most
prominent area for local search.
 Local business marketing, map
optimization now reigns as the most
critical aspect of local SEO Marketing.
 Only results delivered with content,
phone number, address and reviews.
© Blackwood Industries 2010. All Rights Reserved.

7. Local Pin Prompts Paid Ads Map with
Typically A>G 4-5% Click Rate Results
Business ID,
Reviews, Address &
Phone
60-80% Click Rate
+ = ROI
© Blackwood Industries 2010. All Rights Reserved.

8. Spectrum of
Viewing
Concentration
Red = Most Read
Green = Lesser
Read
No Color =
No Measurable
Views
© 2010, ionadas local LLC and Sentient
Services, LP
Focus on Places www.ionadas.com and
www.sentientservices.com
Results: A>G
Higher position,
more attention
© Blackwood Industries 2010. All Rights Reserved.

9. Google Places
Keyword Search  
First Page Placement  
Has Link to Web Site  
Google Analytics  
Unlimited Clicks 
Unlimited Impressions 
Stays On 24/7 
Shows Phone Number 
Includes Review Links 
Includes Visual 
Possible Media Link 
© Blackwood Industries 2010. All Rights Reserved.

10.  For phones, estimates put the
average user conducts about 33
searches per month. There are
about 1.7 billion users,
translating to a total average
Click To
Dial
monthly search volume of 56
billion searches. Google now
makes $1Billion in annual mobile
ad revenue.
 Internet hardware related search
devices or smartphones: iPhone,
HTC EVO Droid, HTC, Blackberry, Windows
Phone
 Google Places results are
delivered for localized searches
with all smart phones.
 No More Typing
 Voice Recognition
 Click to Dial
BlackBerry
© Blackwood Industries 2010. All Rights Reserved.

11. 1st Month: Build SEO compliant business
profile
2nd Month: Retention, relevance
management, links foundation, add reviews
and unbiased content
3rd Month: Video marketing, produce
infomercial of business, place video on web
sites Google crawls
4th Month and On: Maintain link and content
development, Google algorithm adjustments.
Continue keyword monitoring and reporting
© Blackwood Industries 2010. All Rights Reserved.

12. "These guys really know how to make my phone ring. They're
very responsive and always looking for new ways to develop
new and effective internet marketing strategies."
Luis Gonzales,
www.DentBumper.com
"I have been picking up so many new clients since Blackwood
put me on the Internet. I constantly have people calling me
and they tell me they found me online. Greatest investment I
made for my business."
Liz Anaise,
www.PerfectPetSalon.com
"We worked with many internet marketing companies that
promise the world and never deliver. Blackwood Industries is
the first company to do what they said they would do. Great
customer service and very professional."
Brad Larsen
www.BradLarsenFlorals.com
© Blackwood Industries 2010. All Rights Reserved.

13.  Out Perform the Competition:
Make an incremental INVESTMENT
in the FUTURE of your business
 Google Maps Presence = Return On Investment
 In this economy, Local Search Results may
make the difference between prosperity and
extinction
 Regardless of size and budget, Google Places
Search Results will put your business on a level
playing field with your competition
Blackwood Industries
16776 Bernardo Center Dr.
Rancho Bernardo, CA 92128
Direct: 858-605-2806
Fax: 858-683-2124
Email: info@bwindustries.com
bwindustries.com
© Blackwood Industries 2010. All Rights Reserved.