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The other day, I was talking to a fellow entrepreneur and
   we were discussing how so often technology changes
everything in midstream. Those companies which are agile
  and able to adapt fare far better than those that can't.
Einstein told us; "Change Is the Only Constant," and in the
  business world those same words of wisdom hold true.
 Okay so, let's talk a little bit about disruptive technology,
   and how the entrepreneurial innovator can use these
             factors to his advantage, shall we?
My acquaintance told me of a business story in his
  personal experience and industry, specifically how they
    messed a revolutionary shift, after riding the wave of
 technology up until that point. Unfortunately, they got to
   a strong market position, became the status quo, and
were unable to defend when new market startups entered
 upon the scene from all directions with new technologies.
Every industry goes through changes, about every decade.
It doesn't matter if it is the rubber manufacturing industry,
 the automobile industry, or even the telecommunications
                             industry.
Some sectors of our economy change more rapidly than
others, and we see this in the computer industry in the
 information age. When he explained how his industry
 changed from underneath him, and how they failed to
                  recognize it, I said;
That's okay, I guess FedEx blew it with the Zap Mail project
thinking that Fax Machines would never be in every office,
or IBM stating that the total number of personal computer
  buyers would be 5? But then again if we look at Kodak,
Land, and others on the camera side, they sure missed out
 on the digital cameras. Disruptive Technology is a double-
edged sword, still I am for moving the ball down the field.
As a revolutionary in my own industry, the carwash
 industry, I brought forth mobile car washing to the scene
in the very early 80s. I can tell you that the industry didn't
   like it very much, but I was able to grow the company
quite fast, and substantially; eventually franchising it in 23
  states, serving some 450 different cities. Did I ever miss
    the next innovative change? Yes, unfortunately a few
 times, but more often than not I was the one leading the
  field, creating the change, and causing disruption in the
       industry and dutifully taking advantage of that
                  opportunity once created.
The reality is it's very easy to get set in your ways, enjoy
 market superiority and strength; and then miss the next
new thing. In fact, if you look at Google, Eric Schmidt fully
 admitted that he missed the social networking craze. He
   also admitted that companies like Facebook had taken
significant advertising dollars away from the overall online
  advertising potential revenue. All that could have been
 Google's, but they missed that market opportunity, now
they play catch up. What I'm trying to say is; it happens to
 the best of them. Please consider all this and think on it.
http://mlmner.goldline.pro/

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Sometimes It's Easy to Misstep and Miss Market Opportunities - Happens to the Best

  • 1. The other day, I was talking to a fellow entrepreneur and we were discussing how so often technology changes everything in midstream. Those companies which are agile and able to adapt fare far better than those that can't. Einstein told us; "Change Is the Only Constant," and in the business world those same words of wisdom hold true. Okay so, let's talk a little bit about disruptive technology, and how the entrepreneurial innovator can use these factors to his advantage, shall we?
  • 2. My acquaintance told me of a business story in his personal experience and industry, specifically how they messed a revolutionary shift, after riding the wave of technology up until that point. Unfortunately, they got to a strong market position, became the status quo, and were unable to defend when new market startups entered upon the scene from all directions with new technologies. Every industry goes through changes, about every decade. It doesn't matter if it is the rubber manufacturing industry, the automobile industry, or even the telecommunications industry.
  • 3. Some sectors of our economy change more rapidly than others, and we see this in the computer industry in the information age. When he explained how his industry changed from underneath him, and how they failed to recognize it, I said;
  • 4. That's okay, I guess FedEx blew it with the Zap Mail project thinking that Fax Machines would never be in every office, or IBM stating that the total number of personal computer buyers would be 5? But then again if we look at Kodak, Land, and others on the camera side, they sure missed out on the digital cameras. Disruptive Technology is a double- edged sword, still I am for moving the ball down the field.
  • 5. As a revolutionary in my own industry, the carwash industry, I brought forth mobile car washing to the scene in the very early 80s. I can tell you that the industry didn't like it very much, but I was able to grow the company quite fast, and substantially; eventually franchising it in 23 states, serving some 450 different cities. Did I ever miss the next innovative change? Yes, unfortunately a few times, but more often than not I was the one leading the field, creating the change, and causing disruption in the industry and dutifully taking advantage of that opportunity once created.
  • 6. The reality is it's very easy to get set in your ways, enjoy market superiority and strength; and then miss the next new thing. In fact, if you look at Google, Eric Schmidt fully admitted that he missed the social networking craze. He also admitted that companies like Facebook had taken significant advertising dollars away from the overall online advertising potential revenue. All that could have been Google's, but they missed that market opportunity, now they play catch up. What I'm trying to say is; it happens to the best of them. Please consider all this and think on it.