More Related Content Similar to Mikael erikssonbjorling (sail 26th june) networked society (18) Mikael erikssonbjorling (sail 26th june) networked society1. On the brink of
a Networked Society
Mikael Eriksson Björling
Expert Consumer Behavior
Networked Society Evangelist
mikael.eriksson.bjorling@ericsson.com SAIL Summer School
@mikaeleb Santander June 26th 2012
Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 1
2. 21 years ago
GSM
Linus Torvald
Tim Berners Lee
Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 2
3. Today
2 B Internet 80% Population 5+ B Mobile
users coverage subscriptions
8 years of content E-readers 200.000 SMS
upload everyday surpassing book each second
sales
Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 3
4. Changing behavior
DIGITAL NATIVES CONNECTED 24/7
ACTIVE MOBILE
TIME & SPACE
COLLABORATIVE
INDEPENDENT
SHARING DIGITAL APPEARANCE
Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 4
7. Changing business
PERSONAL EFFICIENCY MOBILE
GENERATION SHIFT PROPOSITION REACH
M-2-M NEW VALUE NETWORKS
NEW BUSINESS PROCESSES
Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 7
12. Technology trends
BROADBAND COVERAGE EVERYTHING CONNECTED
PROCESSING EMBEDDED
CAPACITY TECHNOLOG
Y
SMARTER DEVICES HIGH SPEED
BANDWIDTH DEMAND
Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 12
13. New mindset
EMPOWERED EXPANDING ENABLING
INDIVIDUALS BUSINESS TECHNOLOGY
+ +
Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 13
14. On the brink of a
networked society
INSTALLATION DEPLOYMENT
Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 14
16. Interaction logic
AUGMENTATION
OPEN SOURCE TRANSACTION
PRESENCE MOBILITY IDENTITY
BROADBAND
DATA LOCATION
CLOUD
INFORMATION ACTIVITY
CONTEXT PREFERENCES
Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 16
17. Interaction infrastructure
AUGMENTATION
OPEN SOURCE TRANSACTION
PRESENCE Mobility IDENTITY
INTERACTION
Broadband
DATA INFRASTRUCTURE LOCATION
Cloud
INFORMATION ACTIVITY
CONTEXT PREFERENCES
Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 17
18. Activities in society
HEALTHCARE
SECURITY TRANSPORT
& SAFETY & LOGISTICS
EDUCATION INTERACTION UTILITIES
INFRASTRUCTURE
COMMERCE MEDIA
GOVERNMENT
Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 18
19. Networked Society
INTERACTING
COLLABORATION INTEGRITY
HEALTHCARE
SECURITY TRANSPORT
& SAFETY & LOGISTICS
LEARNING EDUCATION INTERACTION UTILITIES TRUST
INFRASTRUCTURE
COMMERCE MEDIA
GOVERNMENT
SOCIALIZING COMPETENCE
INNOVATION
Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 19
20. Addressing global challenges
Think what if!
› CLIMATE, ENVIRONMENT
› AEGING POPULATION
› SCARCE RESORCES
– Water, Power, Raw material
› PUBLIC Sector
– Health, education, safety
› URBANIZATION
› POVETRY
Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 20
21. Networked Society
GLOBAL CHALLENGES TRANSFORMATION
INCLUSION INNOVATION
INTERACTION
broadband mobility cloud
INFRASTRUCTURE
INTEGRITY COLLABORATION
TRUST SCALE
Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 21
22. opportunities
NETWORKED SCHOOL
NETWORKED HEALTHCARE NETWORKED UTILITIES
Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 22
23. Vision
In the networked society people, knowledge,
devices, and information are networked for the
growth of society, life and business
Mikael Eriksson Björling | © Ericsson AB 2012 | June 2012 | Page 23
Editor's Notes 06/20/12 2010-12-10 2011-11-04 06/20/12 2010-12-10 2011-05-13 06/20/12 2010-12-10 2011-05-13 06/20/12 2010-12-10 2011-05-13 06/20/12 2010-12-10 06/20/12 2010-12-10 06/20/12 2010-12-10 2011-05-13 06/20/12 2010-12-10 2011-05-13 06/20/12 2010-12-10 2011-05-13 06/20/12 2010-12-10 2011-05-13 06/20/12 2010-12-10 2011-05-13 06/20/12 2010-12-10 2011-05-13 06/20/12 2010-12-10 2011-05-13 06/20/12 2010-12-10 06/20/12 2010-12-10