A case scenario outlining how the Conference Insights service helps business intelligence, market research, and business leadership with tracking of hot topics across their sector - what is being talked about? who's doing the talking? where are they doing the talking? what are the ways to be involved?

1. Case Scenarios
Hot Topics
Scenario
conferenceinsights.com

2. Scenario: Hot Topics
A company wants to learn how specific topics
are trending at conferences
The following aspects will drive insights:
– Overview of topics across conferences/trade
shows
– Identification of specific conferences for a topic
– Presenter/panelists about the topic and the
company that they represent
– Companies that sponsored the conference
conferenceinsights.com

3. Scenario: Hot Topics
View by a keyword search
conferenceinsights.com

4. Scenario: Hot Topics
Chart by a keyword search, over time and based on occurrence
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5. Scenario: Hot Topics
View by a keyword search, by company of presenter
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6. Case Scenarios
Data and Process
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7. Data Collection Process
Search
Select
Conference
and Assign
Unique ID
Collect
Data
QC Check
and
Aggregate
Data
Refresh
Data
QC Check
and
Aggregate
Data
Finalize
Data
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conferenceinsights.com

8. Conference Insights Data
Meeting Information
• Meeting name
• Start date
• End date
• Country
• Global Region
• US Region
• Meeting State
• Conference Organizer
• Conference Type
• Conference Venue
• Average Number of Attendees
Sponsors and Sponsorships
• Sponsor Partner Type
• Sponsor Level
• Currency
• Sponsorship Level Price
• Sponsor Names
Agenda and Sessions
• Presenter/Panelist First Name
• Presenter/Panelist Last Name
• Presenter/Panelist
Organization/Company/Employer
• Presenter/Panelist Title
• Agenda Topic
• Agenda Description
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conferenceinsights.com