ivibe global focuses on sparking creativity and making innovation a habit. We help leaders and organizations catch and sustain the innovation vibe by helping develop new insights, deliver new products and services to the market and transforming the organizations culture. Through initiative support, coaching, training and creating the right conditions, we help stimulate organizations to achieve breakthrough and sustainable results. As our name suggests, we are all about creating the right vibe for innovation, as in focusing creative energy. We work at multiple levels within an organization from the senior leaders to colleagues on the front line to tune into and turn up their individual and collective vibe - all in service of growth and transformation.

1. Gerard Dubois Gerard Dubois Gerard Dubois
who? what? wow!
Overview
Making Innovation A Habit
© 2010 - Ivibe Global Inc.

2. who?
! we are social scientists, marketers, “ivibe global brings a boundless amount of
strategists, communication experts energy and insight that will help you accelerate
and designers who help your growth and innovation efforts” - Carol
Wrenn President of Alpharma Animal Health
‣ develop leaders to think, act and breathe
like innovators
‣ design and develop organization
environments where insightful ideas are
paramount, rapid prototyping is the norm
and effective portfolio management
results in smarter investment decision
making “Stuck in the rut? Pek and McGlade and the ivibe
global team will awaken possibilities you never
‣
thought existed” - Ken Blanchard, author The One
shape and build cultures that foster playful
and creative thinking, reward thoughtful Minute Manager
risk taking and cultivate a relentless focus
on customer and end-user needs
© 2010 - Ivibe Global Inc.

3. what?
! we provide workshops, tools and “ivibe global helped our brand teams
coaching/consulting services that develop fresh new thinking and take
informed risks to grow our categories
‣ help leaders shape, build and sustain a faster” - TJ Rooney Kraft Foods NPD and
culture of innovation Innovation Head - Snack Foods Division
‣ guide initiative based teams to produce
fresh insights and quickly generate
commercially relevant and differentiated
solutions (products, brands & customer
experiences)
“I love how ivibe brings real world experience
and makes the process of gathering insights
‣ are biased toward teaching adaptive skill
and generating ideas fun and relevant”- Dave
and embedding innovation into the fabric
of the organization Raath, S. Africa Consumer Innovation Head -
Johnson & Johnson
© 2010 - Ivibe Global Inc.

4. wow!
! we have helped many
entrepreneurial and large global “Under the able leadership of Pek, McGlade and
companies the ivibe team, we completely transformed our
culture and tripled the value of our company
‣ shape and build innovation labs to within 3 years” - Peter Wentworth, SVP of
incubate ideas, engage customers and Human Resources Pfizer Consumer Healthcare
harvest stronger partnerships and
ventures
“Thanks to the ivibe team, we were able to shape
‣ build innovation capability “soup to nuts” an innovation platform and global innovation lab
from senior leaders to front line responsible for generating $25 million in
colleagues government grant aid money to forge new
partnerships and fund our research” - Brian Hayes
‣ redesign the performance and reward - Managing Director Global Transaction Services -
systems to encourage more adaptive Citibank Europe
and innovative behavior
© 2010 - Ivibe Global Inc.

5. ivibe case story - aligning a culture with the brand
An integrated pilot saw a sales likes increase of …while a more focused roll out of merchandise flow
! The Challenge 17% … resulted in a 1-2% likes increase
Percent likes increase over
Sales balance of Must Win stores
! inconsistent quality in-store experience Likes percent
In-Store Pilots
Gap -12.5 Gap +4.6
poor inventory management and allocation
Baseline Post-pilot
! 18.1
16.9
13.5
4.4
! high store turnover Pilot Control Pilot Control
Week
! little cultural support for sales and innovative culture Sales increase of 17% (-12.5 to +4.6 change in gap) Cumulative average sales likes increase of ~1.7%
vs. objective of 10% over balance of must-win stores
! lack of brand leadership and governance
! Our Solution
upgrade field management talent and revise field organization
Brand Learning
!
!
learning maps, alignment sessions and brand prioritization matrix
! redesign merchandise flow processes
Maps
! build a selling culture and brand right behaviors at the front line
! establish a rigorous store performance management system
! The Result
! increased actual selling time by 17%
! increased touch rates by 25% Performance
! increased in-shop “out of stock” by 54%
Management
Metrics
! Generated $1.3 billion in incremental sales over 2 years
© 2010 - Ivibe Global Inc.

6. ivibe case story - build a culture of innovation
! The Challenge
!
lack of innovation focus and alignment Innovation
lack of participation and engagement in ideation
Strategy &
!
!
ineffective new product development process
!
little cultural support for innovation Campaign
!
lack of innovation leadership and governance
! Our Solution
!
defined and developed an integrated, global innovation strategy and campaign
! learning maps, alignment sessions and brand prioritization matrix
designed and developed a Pfizer specific innovation process, complete with
Innovation
!
network of Innovation Champions that were responsible for changing process,
culture and leading growth initiatives
! deep mastery skills training, initiative team launches, innovation summits
Champions
!
redesigned global and regional innovation metrics and designed a team and
individual based rewards and recognition program to highlight successes and
reinforce innovative behavior
! president’s award and innovators circle
! The Result
!
A robust, aligned and motivated network of 100 plus innovation champions who
drove $ 1.5 billion in incremental revenue in less than 3 years
!
Revolutionary new category growth and product innovations such as Listerine
Pocket Paks and Rolaid Soft Chews
Rewards &
Tripled the value of the company within 3 years in an industry accustomed to 2
Recognition
!
to 3% growth
© 2010 - Ivibe Global Inc.

7. ivibe case story - shape & build an innovation platform
! The Challenge
!
under leveraged resources
commoditization of banking products
Innovation Labs
!
!
lack of entrepreneurship
!
no standard way of generating and advancing ideas
!
slow to scale enterprise opportunities
! Our Solution
!
shape an integrated innovation platform centered around customers,
partners and the organization culture
! assessments, observations and senior team alignment sessions
!
design and build out the capability and related assets associated with global
and regional innovation labs
! incubators centered around research activities, portfolio management, grant Capability Building
aids and innovation jam sessions
!
launch new global and regional initiatives
! teach-do approach to jump starting initiatives in Asia, Europe and US
! The Result
!
Global Innovation Lab (flagship) in Ireland and connected to Industrial
Development Agency - Ireland that at it’s inception generated $25 million in
grant aid money for research and development
!
Shaped and developed a global growth ventures and innovation strategy Global & Regional
!
Identified global focus areas to launch initiatives pertaining to mobile
solutions
Initiatives
© 2010 - Ivibe Global Inc.

8. ivibe capabilities
We provide a number of different tools and techniques to stimulate and sustain change
! Assessment Tools EYES WIDE OPEN
ivibe global
“Allow yourself
to become
completely
immersed in the
experience as if
Innovation Jam Sessions
you were
!
seeing
something for
the first time.
And when you
suspend
judgement you
open the lens
of opportunity
up in countless
ways.” Andrew
Pek and
Jeannine
McGlade
Scouting
By taking an “eyes wide open” approach, scouting enables you -
the innovator to gather fresh insight and spark possibilities
! Innovation Process Maps & Planning Templates Steps in the Process
Step One
Determine the challenge you are facing and put it in form of a
question - “How might I...what if I?”
Step Two
Brainstorm different ways to find stimulus. Where might you
go? What might you try? Who might you talk to?
Step Three
Grab a pencil or pen and your journal and get moving! Record
only observations (not interpretations) of what you see, hear, or
read
Step Four
Stay open, curious and think like an anthropologist
! Innovation Metrics & Scorecards ivibe global all rights reserved © 2009
! Curriculum Design & Training
innovate
Keynote presentations
By continuously measuring
ourselves against our values, we
! can help drive our business success
and achieve our corporate vision of
helping people live better
A ONE DAY
PROGRAM
THAT
CONTAINS
ENERGY,
INSIGHT
AND IMPACT Program Design
Energy Insight Impact
! Project Management Templates
“If you change the way you look at things, the things you look at change”
Overview participants learn specifically
what it means to be innovative
With the pace of competition
they will be actively engaged in
Outcomes Segment Topics Details
and change in today’s world,
advancing real work to drive • Understand Watson’s strategy to drive
innovation isn’t a luxury, it’s an growth
real change within the Looking For • Defining Innovation - what that means and why it The purpose of this section is to make innovation real
essential survival skill. As we strive • Explore innovation as a Watson value -
organization. Rather than just Innovation is important to Watson to the participants through the use of presentation,
to live our values at Watson, what it is and why it is important
“talk” about innovation, the high • Looking For Innovation - types, illustrations and video and interactive discussion and reflection. We
innovation will help us accelerate • Review a framework for initiatives to
best practices (multiple industries, people etc) will share examples and our views on what makes a
potential leaders will be jump conceive, build and launch innovation leader and organization more innovative
Coaching and Field Guides
this growth, foster a culture that
starting it. Our approach is a efforts as well as building a more
enables everyone to perform at his
! teach do methodology that will innovative Watson culture
or her best and adapt to our • Build concepts around key opportunity
have participants engaged
ever-changing world. areas
before, during and after this Innovation As A • Linking Innovation with strategy The purpose of this section is to show how innovation
This one-day experiential
working session. Disciplined • The ivibe innovation process for conceiving, is a key driver of growth and is critical to the
program is for high potential Process building and launching innovations into the commercialization of ideas. This section will include
employees at Watson. While marketplace presentation, reflection and activity around
• Examples and illustrations launching innovation initiatives
Innovative • The art and science behind creative thinking and The purpose of this section is to share the key
Behaviors and action - including neuroscience behaviors and habits of innovators and the power of
Culture • Innovation habits and behaviors creative thinking and action and how making
• Assessment and mini experience of one of the innovative behavior a habit is key to successful
Copyright © 2010 behaviors adaptation and long term growth
Ethnographic, Ideation and Prototyping Tools
This module is intended to share and teach key concepts to build more awareness around what we mean by innovation, why it is
! important and how it is linked to strategy and driving growth initiative and shaping culture. It is not a deep skill building session. That
said, we will apply a few different activities to engage participants and make the concepts real and practical including tips they can
use immediately after the session. The session will be highly interactive and inspirational to help motivate and model the right
behaviors needed to pursue creative and innovative action.
Copyright © 2010
© 2010 - Ivibe Global Inc.

9. For more information contact
Meghan@ivibeglobal.com
or call 704.408.1734