"Igniting the Imagination of Many" shares a number of design theories and practices that we are using at Reboot Stories to build immersive storytelling experiences. I'm opening the design process in an effort to share how we're building storyworlds that harness design, technology and collaboration.
This work is released under a creative commons 3.0 sharealike non-commercial license. Please provide attribution to @lanceweiler www.lanceweiler.com and Reboot Stories.
More on open design and social innovation...
http://learndoshare.net
More on building storyworlds
http://buildingstoryworlds.com
More on Scarcity & Abundance
http://www.filmmakermagazine.com/news/2012/07/scarcity-and-abundance-in-the-digital-world/
5. Information foraging theory
is based on the analogy of an animal
deciding what to eat, where it can be
found, the best way to obtain it and how
much โenergyโ the meal will provide.
@lanceweiler www.lanceweiler.com
6. Applying Foraging Theory to
how humanโs search improves
discovery and the usability of
various user interfaces.
โInformation Theoryโ by Peter Pirolli & Stuart Card 1999
@lanceweiler www.lanceweiler.com
7. People following a path are constantly
asking themselves 2 questions.
1. What can I expect to gain following
this path?
2. What is the likely cost to reach my
destination?
@lanceweiler www.lanceweiler.com
17. 5 WHYS
Why should I pay attention?
Why should I care?
Why should I share?
Why should I take the time?
Why should I return?
@lanceweiler www.lanceweiler.com
18. O
W
N
E
Scarcity R
S
Abundance
H
I
P
Reward
@lanceweiler www.lanceweiler.com
19. Building Storyworlds the art, craft & biz of storytelling in 21C
buildingstoryworlds.com
ONLY
140 books
Scarcity
Each page
says โset this
book FREE
please re-tweet.โ
Abundance
@lanceweiler www.lanceweiler.com
29. Don't hold tight to your characters.
When constructing a storyworld
the themes that drive the story
are often stronger. #sw21c
From โBuilding Storyworlds the art, craft & biz of storytelling in 21cโ
43. Start with clear objectives.
What is the goal and why does it require everyone?
Encourage experimentation.
Fail fast and learn from it.
Set time constraints.
Break people into groups.
Bring everyone together for recaps and to set goals.
Make it tactile.
Reward often.
Have fun.
@lanceweiler www.lanceweiler.com