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Book Review Shift

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Kendall Matthews
Kendall Matthews

This document summarizes 12 tactics for real estate agents to thrive during market shifts or downturns as outlined in the book SHIFT by Gary Keller. The tactics discussed include maintaining a positive mindset, cutting expenses, leveraging resources, ramping up lead generation activities, improving lead conversion rates, using internet marketing strategies effectively, pricing listings ahead of the market, staging homes well, creating urgency for buyers, and using creative financing options. The document provides examples and explanations for how to implement each tactic.

Real EstateEducation
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SHIFT: How top real estate agents tackle tough times By Gary Keller
SHIFT by Gary Keller ,[object Object]
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SHIFT by Gary Keller ,[object Object]
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SHIFT by Gary Keller ,[object Object]
SHIFT by Gary Keller ,[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object]
SHIFT by Gary Keller ,[object Object],[object Object]
SHIFT by Gary Keller ,[object Object]
SHIFT by Gary Keller ,[object Object],[object Object]
SHIFT by Gary Keller ,[object Object]
SHIFT by Gary Keller ,[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object]
SHIFT by Gary Keller ,[object Object]
SHIFT by Gary Keller ,[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object]
SHIFT by Gary Keller ,[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object],[object Object]
SHIFT by Gary Keller ,[object Object],[object Object]

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Book Review Shift

  • 1. SHIFT: How top real estate agents tackle tough times By Gary Keller
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