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Mat Hunter Presentation - Profit from Design

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Presentation to BEN Event - Profit from Design - 27th May 2010 - Paintworks.

Presentation to BEN Event - Profit from Design - 27th May 2010 - Paintworks.

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  • The Design Council, NHS Purchasing and Supply Agency and Department of Health challenged the UK’s top designers and manufacturers to help control the risk of Healthcare Associated infections by making hospital furniture and equipment easier and quicker to clean
  • Montage or fading in and out images of before and after images
  • Montage or fading in and out images of before and after images
  • Transcript

    • 1. Design DrivenInnovation
      Mat Hunter, Design Council
      27 May 2010 © Design Council 2010
    • 2. Overview
      1. Who?
      2. Design Driven Innovation
      3. Case Study
    • 3. Kodak – Digital Photography
    • 4. TiVo – PVR
    • 5. Navman – Consumer GPS
    • 6. Design Council
      Design Council was set up in 1944 and is the national strategic body for design.
      Our mission is to inspire and enable the best use of design in the UK so that it is the most competitive, creative and sustainable nation.
    • 7. Topline on us: our priorities
      • Helping smaller firms compete
      • 8. Accelerating science to market
      • 9. Creating new approaches to societal challenges
      • 10. Public service transformation
      • 11. Supporting the design industry and design skills development
    • 12. Design Driven Innovation
    • 13. Design Driven Innovation
      Business
      Technology
    • 14. Design Driven Innovation
      Business
      Technology
      Humans
    • 15. Design Driven Innovation
      Design looks to understand people’s needs and motivations
      Design makes things tangible, which encourages learning through trial and error
    • 16. Design Driven Innovation
      Design looks to understand people’s needs and motivations
    • 17. Design Driven Innovation
      Design looks to understand people’s needs and motivations
    • 18. Design Driven Innovation
      2. Design makes things tangible, which encourages learning through trial and error
    • 19. Design Driven Innovation
      2. Design makes things tangible, which encourages learning through trial and error
    • 20. Design Driven Innovation
      How can I increase sales and profit?
      How can I find new offers for my current markets?
      How can I translate current offers for new markets?
      How can I generate new offers for new markets?
    • 21. Design Driven Innovation
    • 22. Design Bugs Out
    • 23. Observation and Insight
    • 24. Design Briefs
    • 25. Design consultancy
      PearsonLloyd
      www.pearsonlloyd.com
    • 26. upper class suite
    • 27. manufacture
      design
      PearsonLloyd
      www.pearsonlloyd.com
    • 28. Design briefs
    • 29. Research development
      commode
    • 30. Analysis
      commode
    • 31. Design development
      commode
      National Design Challenge
    • 32. Design presentation
      commode
      National Design Challenge
    • 33. Feedback
    • 34. Products – hospital furniture
    • 35. Products – everyday equipment for doctors & nurses
    • 36.
      • Turning a problem into an opportunity
      • 37. Better for patient, healthcare professional and NHS
      • 38. New links between design and industry
      • 39. Private sector access into public procurement
      • Design Bugs Out
      • 40. Design for Patient Dignity
      • 41. Design for Staff Safety
      • 42. Design Against Crime
      • 43. Design for an Aging Population
      • 44. Design for Environmental Sustainability
    • Design can not only improve the products or services that you currently produce…
      …it can identify new opportunities for your business.
    • 45. Design Council’s new website
      http://www.designcouncil.org.uk/