Worked with Larimer County to plan, implement and evaluate a workplace wellness campaign for +1,600 employees as a service-learning project for Advanced Community Nutrition class at the Colorado School of Public Health through CSU.
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Healthy Break Room Campaign for Larimer County Employees
1. A Healthy Break Room Campaign for Larimer County
Devon Amber, Emily Anderson, Katie Cicerchi,
Caroline Kilpatrick and Daisuke Yoshida
2. Background
◼ The Larimer County Body and Mind Wellness
Program (BAM) provides health and wellness
resources for over 1600 employees
◼ Health Screenings
◼ Employee fitness discounts
◼ Weight management resources
◼ Health campaigns
◼ Larimer County employees can earn wellness
points tied to a yearly wellness incentive
◼ Employees may earn up to 20 wellness points annually by
participating in campaign challenges
4. Problem Description
◼ High prevalence of unhealthy foods in Larimer
County workplaces
◼ Doughnuts, cookies, cakes, candy bowls
◼ Tasked with creating a workplace campaign to
increase the presence of healthy foods in
break rooms and offices
◼ Guilt free campaign
◼ Coincide with National Nutrition Month (March)
5. Project Overview
◼ Create campaign to complement the BAM
Wellness Incentive Tools
◼ Perform informal needs assessment to identify
barriers and challenges to healthy eating at
work
◼ Develop strategies and educational materials
to establish healthy break rooms and a
supportive food environment with healthy
options
◼ Evaluate the campaign
7. Needs Assessment
◼ February 17th: Invited to meeting with BAM
Representatives
◼ What makes healthy eating at work difficult?
◼ Prevalence of candy bowls
◼ Lack of planning
◼ Birthday parties and staff celebrations
◼ Vending machines
◼ Girl Scout cookies
◼ Lack of access to healthy food
◼ What makes healthy eating at work easy?
◼ Highly visible healthy options
◼ Planning
◼ Convenience
◼ Challenges/pledges
◼ Availability of healthy options
◼ Ability to compare nutritional information
◼ Cues/reminders
◼ Support from coworkers
8. Needs Assessment
◼ Where at work do employees intersect with food?
◼ Meetings
◼ Break room
◼ Desks
◼ Celebrations
◼ Discussions over email
◼ Task: A campaign addressing both barriers and
opportunities to healthy eating where employees
commonly encounter food at work
10. Methods
◼ Created Eat Well @ Work campaign theme
and logo
◼ Four weekly newsletters and wrap-up
newsletter
◼ BINGO Challenge
◼ SnackShot Challenge
◼ Breakroom Materials
11. Newsletters
◼ Week 1: “Food, The Workplace,
and You”
◼ Introduction to campaign
◼ Week 2: “Go Green”
◼ Disseminated during week of St. Patrick’s Day
◼ Focus on consumption of green vegetables
and fruits
◼ Week 3: “Balance Your Energy”
◼ Suggestions to overcome mid-afternoon
slump
◼ Week 4: “ReThink Your Drink”
◼ Emphasize importance of drinking water and
cutting down on sugar-sweetened
beverages
12. Newsletters
◼ Introduction
◼ Burn Your Calories
◼ Healthy Get Together
◼ Healthy Happy Birthday
◼ Healthy Potluck
◼ Healthier Happy Hour
◼ Meal Planning 101
◼ Pick a Healthier Restaurant Menu
Item
◼ Recipe of the Week
◼ Snack Pack
◼ Swap Your Snack
13. BINGO Challenge
◼ Employees could
earn Wellness
Points by
completing the
two or more
BINGOs
◼ Included pledge
14. SnackShot Challenge
◼ Employees earned a BINGO square for sending
in a photo of their work environment
◼ What makes it challenging or easier to eat healthfully at work
◼ Photos featured in weekly newsletters
18. Evaluation
◼ Process Evaluation
◼ 4 newsletter, added wrap-up newsletter, BINGO cards,
table tents
◼ Weekly submission and publication of newsletters
◼ Weekly meetings
◼ Summative Evaluation
◼ Survey Monkey
◼ Only 6 responses - not representative or
generalizable
◼ Number of SnackShot and BINGO submissions
◼ Qualitative and Anecdotal
◼ BAM meeting
19. Results and Discussion
◼ Approximately 100 SnackShot submissions
◼ 100 BINGO card submissions
◼ Positive feedback
◼ Called for more of what was offered or no change
◼ Observed increase in healthy options, water consumption,
food brought from home
◼ Participants plan to continue changes
◼ Increased awareness and presence of healthy food
options
◼ High visibility, engagement, and fun
◼ Possible impact beyond measurable outcomes