Becoming an effective advocate

  • 221 views
Uploaded on

A presentation on developing an advocacy message, analyzing the power structure, developing strategy and building alliances for nonprofit organizations.

A presentation on developing an advocacy message, analyzing the power structure, developing strategy and building alliances for nonprofit organizations.

More in: Business
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
221
On Slideshare
0
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
0
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide
  • By first knowing who WE are and what our constituents need.

Transcript

  • 1. Becoming an Effective Advocate Support Center for Nonprofit Management March 24, 2011 John Magisano Consulting www.johnmagisanoconsulting.com  John Magisano Consulting, 2011
  • 2. “ If you don’t like the way the world is, you change it. You have an obligation to change it. You just do it one step at a time.” - Marian Wright Edelman, Founder Children’s Defense League  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE
  • 3.  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE We lobby for money, we advocate for change. Stephen Woods – Executive Director, Open Hand, Atlanta, Georgia
  • 4.  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE
    • Agenda:
    • Introductions
    • Why do we advocate?
    • How do we advocate?
    • Practice, Practice, Practice!
    • Break
    • Power analysis
    • Tools and resources
    • Final thoughts
  • 5.  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE
    • Introductions:
      • Name and organization
      • Why are you here?
      • What are your top two questions about advocacy?
  • 6.  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE
    • Why do we engage in advocacy?
  • 7.  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE
    • How do we advocate?
  • 8.  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE
      • What is our mission?
  • 9.  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE
    • What is our story?
        • What is the need we seek to address or condition we seek to change?
        • How do we know it is a real need or condition?
        • Who is impacted by this need or condition?
        • What have we done to address it thus far?
        • What are the barriers to further change?
        • What changes would help meet the need or change the condition?
  • 10.  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE
    • Practice
    • Practice
    • Practice
  • 11.  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE
    • Break!
  • 12.  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE Power Analysis: Who is in a position to make the changes you seek?
  • 13.  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE Allies: Who can help us?
  • 14.  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE SPECIES Larger Fields of Endeavor GENUS Other Orgs Serving Same Clients FAMILY Other Organizations Providing Similar Services
  • 15. Tools: How do we get our message out?  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE
  • 16.  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE
    • Issue-based Coalitions
      • Hunger
        • NYC Coalition Against Hunger, http://www.nyccah.org/
        • NYS Hunger Action Network, www.hungeractionnys.org
        • New Jersey Anti-Hunger Coalition, www.njahc.org/
      • HIV/AIDS
        • NY AIDS Coalition, www.nyaidscoalition.org
      • Homeless Youth
        • Empire State Coalition of Youth and Family Services - www.empirestatecoalition.org/
      • Human Services
        • Human Services Council www.humanservicescouncil.org/
      • Seniors
        • Council of Senior Centers and Services -
        • www.cscs-ny.org/
  • 17.  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE
    • Information and Resources:
    • Federal Government-
      • Alliance for Justice - http://www.afj.org/
      • Internal Revenue Service - http://www.stayexempt.irs.gov/
    • NY State-
      • Office of the Attorney General - http://www.ag.ny.gov/bureaus/charities2/faqs_political_new.html
    • NY City-
      • City Clerk - http://www.cityclerk.nyc.gov/html/lobbying/rules.shtml
    • New Jersey:
      • NJ Dept of Taxation -
      • http://www.state.nj.us/treasury/taxation/exemptintro.shtml
  • 18.  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE
    • Summary
    • Assess the need for change
    • Develop your “Story”
    • Analyze the Power Structure
    • Develop your strategy for change
    • Communicate your message
    • Engage Allies
        • AND . . .
  • 19.  John Magisano Consulting, 2011 BECOMING AN EFFECTIVE ADVOCATE Summary (cont.) CHANGE THE WORLD!