Presented at FITC SCREENS 2011 in Toronto, Canada. Location-based services (LBS) are more than just a trend, they are a set of tools that can help developers create personalized, immediate, user-centric applications. Today, as social networking has become engrained in our personal and professional lives, LBS has opened the door to creativity and can make apps more efficient.
25. YELLOWAPI
WHAT
What - Anything goes!
Works best with categories & business names
26. YELLOWAPI
WHERE
Geo search
Specific coordinates (lat/long)
Ranking is based on proximity
Great for LBS!
Regional search
Province, city, postal code, etc.
Ranking is based on relevance
within the specified region
35. DEVELOPER
PROGRAM
SUPPORT FOR:
- INCUBATION $$$
- DESIGN
- DEVELOPMENT
MORE ABOUT THIS AND MORE IN
BRAD WING’S TALK AT 2:00 PM IN THIS
ROOM!
36. • Cross-platform is facilitated
by right tools & SDKs
Take
Aways • Curated data > Uncurated data
• Look for hubs & harmonization
• Monetize your geolocal apps!
Jean-Luc.David@ypg.com
Jean-Luc David @jldavid yellowapi.com