Advancing the Future of America's Heritage through Organic Social Networks

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  • 1. Advancing the Future of HeritAge through Organic Social Networks Jeff Guin National Center for Preservation technology & training National Park Service
  • 2. i CAN’t See You for All Your trANSPAreNCY http://www.flickr.com/photos/mjkmjk/483132879
  • 3. Look Beyond tHe PASt http://www.flickr.com/photos/tantrum_dan/3143550449/
  • 4. the Drive to CONNeCt http://www.flickr.com/photos/ideacreamanuelapps/3542203718/
  • 5. transcend BArrierS to eNgAgeMeNt http://www.flickr.com/photos/edhelien/3144103410/
  • 6. Engage ANYwAY http://www.flickr.com/photos/shanalee/400953924/
  • 7. Recruit expert ADvOCAteS http://www.flickr.com/photos/sacred_destinations/3735783340/
  • 8. CONNeCt on equal footing http://www.flickr.com/photos/sebka/38693450
  • 9. Meet PeOPle where they Are http://www.flickr.com/photos/abufaiqa/4427639668/
  • 10. Start in YOur OwN backyard http://www.flickr.com/photos/afagen/3764719436
  • 11. virtually eNgAge the wOrlD http://www.fanpop.com/spots/fanpop/images/583858/title/fanpop-all-around-world
  • 12. BriDgeOlD the &New http://www.flickr.com/photos/joshsommers/1003960514/in/faves-jkguin/
  • 13. Grow sustainablE Communities that add value http://www.flickr.com/photos/llamnuds/1216502582
  • 14. 3x visitors 7x repeat visitors 5x stickiness
  • 15. Context COUNTS
  • 16. Never give uP!
  • 17. Create a legACY for theAgeS http://www.flickr.com/photos/lulupine/341314341