The document discusses democratizing big data. It begins by asking what is new about big data and why it is important. Big data involves massive amounts of data from various sources that grow rapidly. New technologies like Hadoop and NoSQL databases allow this data to be processed, stored, and analyzed efficiently and cost-effectively. This enables companies to ask new questions and get answers faster for better decision making and competitive advantage. However, adoption of big data is slow due to the difficulty of deploying and using these technologies and a lack of skilled practitioners. To democratize big data, we need tools that abstract away complexity, training and education, and a change of mindset focused on experimentation, collaboration, and being

1. Democratizing
BIG DATA
Jeff Kelly
Big Data Analyst, Wikibon
wikibon.org/bigdata

2. Big Questions About
BIG DATA
 What is New about BIG DATA?
 Why is BIG DATA Important?
 Why aren’t More Enterprises
Practicing BIG DATA?
 What Will it Take to Spur
Adoption and Democratize BIG DATA ?

3. Massive Data Growth
What is New about Big Data?

4. Desire to Transform
Data Knowledge
What is New about Big Data?

5. What’s the BIG
Problem?
VOLUME
TYPE
SPEED
BIG DATA
What is New about Big Data?

6. What is NEW …
Technology to Process,
Store & Analyze
BIG DATA
In a TIME-EFFICIENT and
COST-EFFECTIVE Way
What is New about Big Data?

7. New Approaches to
BIG DATA
Hadoop is an open
source framework
for processing,
storing and
analyzing massive
amounts of
distributed, multi-
structured data.
What is New about Big Data?

8. New Approaches to
BIG DATA
Next Generation Data
Warehouses use
massively parallel
processing, columnar
architectures and data
compression to analyze
not-quite-so-massive
data in close to real-
time.
What is New about Big Data?

9. New Approaches to
BIG DATA
Multiple flavors of NoSQL
[Not Only SQL] Databases
emerging to support specific
types of Multi-Structured
Data and Real-Time Web
Applications.
What is New about Big Data?

10. New Approaches to BIG DATA
Are …
Complimentary
NOT Competitive
Right Tool, Right Job
What is New about Big Data?

11. The Result?
Enterprises Now Have The
Technologies Needed to
Turn
BIG DATA
Into Actionable, Timely
Insights.
What is New about Big Data?

12. So Why is BIG DATA Important?
Process and Analyze ALL Your Data
Ask NEW Questions
Ask MORE Questions
Get ANSWERSFASTER
Get CLEARER Insight
MAKE BETTER BUSINESS
DECISIONS
Why is Big Data Important?

13. BIG DATA
THE New, DEFINITIVE Source
of COMPETITIVE ADVANTAGE
Across ALL Industries.*
* Wikibon Big Data Manifesto, 2011
Why is Big Data Important?

14. BIG DATA In Action
Why is Big Data Important?

15. But … BIG DATA
Adoption is Slow
BIG DATA Technologies Difficult to
Deploy, Manage and Use
Dearth of Skilled BIG DATA
Practitioners and Data Scientists
Enterprises Lack Right MINDSET to
Exploit BIG DATA
Why aren’t More Enterprises Practicing Big Data?

16. What Will It Take to …
DEMOCRATIZE
BIG DATA?
How Will We Democratize Big Data?

17. Democratizing BIG DATA
NEEDED: TOOLS TO ABSTRACT AWAY COMPLEXITY
DEPLOY ANALYZE
ADMINISTER VISUALIZE
SECURE AUTOMATE
INTEGRATE
PROCESS
MANAGE
How Will We Democratize Big Data?

18. Democratizing BIG DATA
NEEDED: TOOLS TO ABSTRACT AWAY COMPLEXITY

19. Democratizing BIG DATA
NEEDED: BIG DATA TRAINING AND EDUCATION
BIG DATA
INFRASTRUCTURE DATA SCIENCE
ADVANCED BIG DATA PROCESSING &
PREDICTIVE INTEGRATION
ANALYTICS
How Will We Democratize Big Data?

20. Democratizing BIG DATA
NEEDED: BIG DATA TRAINING AND EDUCATION

21. Democratizing BIG DATA
NEEDED: A CHANGE OF MINDSET

22. Democratizing BIG DATA
NEEDED: A CHANGE OF MINDSET
EXPERIMENTATION
IMAGINATION Rinse
COLLABORATION
COMMUNICATION
&
WILLINGNESS TO FAIL Repeat
PERSEVERENCE
STORYTELLING
TRUST
ACTION
DATA-DRIVEN ENTERPRISE
How Will We Democratize Big Data?

23. THANK YOU
Democratizing
BIG DATA
Jeff Kelly
Big Data Analyst
Wikibon
jeff.kelly@wikibon.com
@jeffreyfkelly
wikibon.org/bigdata