i'move: creativedirection 02

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Inspiración para crear sobre una visión compartida.

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i'move: creativedirection 02

  1. 1. An agency that creates conversations
  2. 2. Creative direction #week2
  3. 3. o_O
  4. 4. Richmedia + interaction advertising http://www.youtube.com/desperados
  5. 5. Social game + mobile http://www.elmundo.es/blogs/elmundo/mundoplayer/2011/04/07/campo-de-juego-el-metro-de-londres.html
  6. 6. Social game + mobile http://www.chromaroma.com/
  7. 7. Earn media http://www.ibelieveinadv.com/2011/04/baumax-if-you%E2%80%99re-out-you%E2%80%99re-not-at-home/
  8. 8. “Virtual” shopping http://www.andykinsella.com/2011/04/three-sweden-online-store/
  9. 9. “Appification” http://www.ibelieveinadv.com/2011/04/nutricia-pregnancy-application/
  10. 10. “Appification” http://creativity-online.com/work/reebok-the-promise-keeper/22923
  11. 11. “Appification” http://itunes.apple.com/us/app/reebok-the-promise-keeper/id429865848?mt=8
  12. 12. “Appification” http://farisyakob.typepad.com/blog/2011/04/bmw-evolve.html
  13. 13. On and off experiences connected http://www.ibelieveinadv.com/commons2/SF-Bio-The-QR-Code-Treasurehunt.jpg
  14. 14. 3D http://nakedtokyo.typepad.com/totally_naked/2011/04/3d-ipad-through-headtracking-this-changes-everything.html
  15. 15. Second Skins http://www.fastcodesign.com/1663591/goab-ipad-app-brings-tv-watching-into-the-internet-age
  16. 16. Look Retro (old games) http://unlocked.footlocker.com/nikefreshair
  17. 17. about us
  18. 18. i’move is word of mouth marketing. i’move is a connectedagency, a new way to create meaningful connectionsamong brands and people. i’move draws strategies anddrives actions for brands who are willing to demonstrate areal commitment to the people with whom they relate.i’move helps to create a brand identity for its clients.i’move seeks to find non-conventional marketing methodsso that clients can obtain non-conventional, measurableresults. i’move employs digital and social media, usesexperiential marketing and PR, and creates brand contentin any and all media in order to help brands reach a higherlevel of implication with its clients. At i’move we arecommitted to the brands challenge to achieve acceptanceand recognition from each person, one by one. This is themoment of truth for brands in a connected market wheretransparency is the only possible way forward.
  19. 19. agencyapproachListen.Sentiments Analiysis / Conversation tracking andmonitoring / Social Media Competitive Analysis /Consumer Insights. ListenJoin & relate.Social Media Brand Identity / Community Management /Influencers programms / Online Public Relationships /Product tests and applications. Create Join &Create.Digital Campaigns / Experciencial marketing / Social relateMedia Content and applications / Mobile Content andapplications / Marketing Strategy / Consumer Value.
  20. 20. thank you!
  21. 21. An agency that creates conversations Barcelona Madrid Buenos AiresAddress: Carrer de Valencia 209, Principal, 1ª Address: c/ Constancia 24, Address: c/ Perú 743, 2º Floor, Nº13 Barcelona, Spain 08007 Madrid, Spain 28002 Buenos Aires, Argentina 1068 Phone: (+34) 935 323 002 Phone: (+34) 914 458 853 Tel: (+54) 11 4361 0655

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