Social Media Edge: Ten steps to finding yours Helene Blowers Digital Strategy Director Columbus Metropolitan Library NP 2.0 March 2009 http://www.flickr.com/photos/psoup216/533959161/

“ Web 2.0 generally refers to a second generation of services available on the WWW that lets people collaborate and share information online .” - Wikipedia.com Shared Bookmarks = Shared Videos = Shared Everything = “ Social media is the use of electronic and Internet tools for the purpose of sharing and discussing information and experiences with other human beings.” - Wikipedia.com Shared Pictures = Shared Knowledge = Shared News =

‘ Member Communities’ has overtaken personal Email to become the world’s fourth most popular online sector after search, portals and PC software applications. Facebook has added almost twice as many 50-64 year olds visitors (+13.6 million) than it has added under 18 year old visitors (+7.3 million).” Two-thirds of the world’s Internet population visit social network sites . A year ago ‘Member Communities’ accounted for one in every 15 online minutes globally – now it accounts for one in every 11.” March 9, 2009

‘ Member Communities’ has overtaken personal Email to become the world’s fourth most popular online sector after search, portals and PC software applications.

Facebook has added almost twice as many 50-64 year olds visitors (+13.6 million) than it has added under 18 year old visitors (+7.3 million).”

Two-thirds of the world’s Internet population visit social network sites .

A year ago ‘Member Communities’ accounted for one in every 15 online minutes globally – now it accounts for one in every 11.”

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Under Development: My Discoveries

Under Development: My Discoveries

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Week 1: Introduction Week 2: Blogging Week 3: Photos & Images Week 4: RSS & Newsreaders Week 5: Play week Week 6: Tagging & Folksonomies Week 7: Wikis Week 8: Online applications & tools Week 9: Podcasts, Videos & Downloadable audio + 1 month of extra exploration time. http://columbusmetropolitanlibrary.wordpress.com 2

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Social Media Edge: 10 Steps E Educate Learn about social media & Learn to Listen 1

Social Media Edge: 10 Steps E Experience Participate & join the conversation 2 http://www.flickr.com/photos/annabelb/25488751/

Social Media Edge: 10 Steps E Envision Develop a social media plan 3 http://www.flickr.com/photos/laughingsquid/463805061/

E Engage Create social celebrations 4 http://www.flickr.com/photos/seraphimc/1340792910/ Social Media Edge: 10 Steps

Social Media Edge: 10 Steps E Enable Help your brand & content travel 5 http://www.flickr.com/photos/araleya/2048088388/

Social Media Edge: 10 Steps E Embed Utilize the power of APIs 6 http://www.flickr.com/photos/jahdakinebrah/93680773/

Social Media Edge: 10 Steps E Explore Learn as you go & track success 7 http://www.flickr.com/photos/44049217@N00/1491746420/

Social Media Edge: 10 Steps E Experiment Experiment Experiment 8 http://www.flickr.com/photos/skycaptaintwo/583749159/ 9 10

My Slides will be posted @ LibraryBytes.com Thank you