http://mindpersuasion.com/ Your subconscious mind is very powerful, and very much more in control than most people would like to admit. Learn to leverage it instead of fight it. To learn more, check out http://mindpersuasion.com/frame-control/

2. I read this amazing book several years
ago.

3. It was called "Chimpanzee Politics,"
and it was about this group of chimps
in this huge compound somewhere in
Europe. These scientists studied them
for a couple years, recording their
every move and social interaction.

4. They behaved very, very much like
humans, hence the title.

5. The leader, or the alpha male, got
most of the sex, and most of the food.

6. And when you consider that chimps
and humans split off from a common
ancestor over two million years ago,
meaning that we've had that same
programming in us for AT LEAST that
long, it's pretty mind boggling.

7. How long have our conscious minds
been around?

8. Scientists figure that language is a key.

9. And they figure that language, besides
grunts and hand signals, popped up
maybe 30,000 years ago.

10. Which means our deeper instincts,
that get us to organize into these
"tribal hierarchies" have been the
driving force of our existence for the
majority of the time.

11. Even today, underneath the very
recent, and very thin layer of our
conscious brains (the neo-cortex) is
that incredibly powerful subconscious,
our collection of vast instincts.

12. Who do you think wins when the
subconscious battles the conscious?

13. Try making the conscious decision to
hold your breath for five minutes and
see what happens!

14. Or try going on a diet of nothing but
boiled chicken breasts for a month and
see what happens!

15. Whether we like it or not, our
subconscious minds are VERY
powerful, and usually in control.

16. I know it sounds cool to use
metaphors like "our conscious minds
are the captain of the ship, and our
subconscious is the engine room," but
it really isn't like that.

17. Otherwise dieting would be easy.

18. Talking to strangers would be easy.

19. Standing up in front of people and
giving speeches would be easy.

20. Any time we try and do something and
feel a flood of conflicting emotions, it's
because our feeble conscious minds
are saying, "But I want to do this!"
while our subconscious minds are
saying, "Um...no."

21. Sometimes we recognize this,
sometimes we don't.

22. Most of the time we don't go along
with our subconscious instincts.

23. We fight them, wish they didn't exist,
or think we are somehow "self-
sabotaging" ourselves.

24. The secret is to not overpower your
subconscious, or even control your
subconscious.

25. That would be like trying to swim
against the tide.

26. Our caveman brains have taken us far.

27. Why not act in congruence with them?

28. Why not choose goals that are
congruent with our deep instincts?

29. Why not get the tide on our side?

30. One way to do that is to leverage the
powers of social authority.

31. This is one of those thing that's
incredibly powerful, that we don't
usually notice.

32. When you can claim your rightful place
at the top of the social food chain,
everything will fall into place.

33. Just like our distant cousins, the
chimps, whoever's at the top gets
most of the stuff.

34. It's GOT to be somebody.

35. Why not you?

36. mindpersuasion.com/frame-control/