Website Advertising - Gravity Switch

Website Advertising ,[object Object],gravity switch Nice people. Award-winning process. Websites done right.

Overview ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Who I Am / What I Do ,[object Object],[object Object],[object Object],[object Object],[object Object]

Who Are You? ,[object Object],[object Object],[object Object],[object Object]

This Workshop Will Help You ,[object Object],[object Object],[object Object],[object Object]

Workshop Materials ,[object Object]

[object Object],Why Online Advertising?

[object Object],[object Object],Why Online Advertising?

[object Object],[object Object],[object Object],Why Online Advertising?

[object Object],[object Object],[object Object],[object Object],Why Online Advertising?

[object Object],[object Object],[object Object],[object Object],[object Object],Why Online Advertising?

Keyword Research Keyword Research

Keywords, Importance of ,[object Object],[object Object],[object Object]

Not All Keywords Are Equal ,[object Object],[object Object],[object Object],[object Object],Keywords received from client:

Not All Keywords Are Equal ,[object Object],[object Object],[object Object],[object Object],Searches done in February 2010:

Ideas For Good Keywords ,[object Object],[object Object],[object Object]

Keyword Research Tools ,[object Object],[object Object],[object Object],“ How do I know my keywords are the right ones?”

Organic Search Engine Optimization

Three Major Search Engines ,[object Object],[object Object],[object Object],[object Object]

Organic Search Results ,[object Object],[object Object],[object Object],[object Object],[object Object]

Content Must Contain Keywords ,[object Object],[object Object],[object Object],[object Object]

Good Strategies ,[object Object],[object Object],[object Object],[object Object]

HTML Code ,[object Object],[object Object],[object Object],[object Object]

HTML Tags Of Note ,[object Object],[object Object]

Meta Tags ,[object Object],[object Object]

Inbound Links ,[object Object],[object Object],[object Object]

How Do I Get Inbound Links? ,[object Object],[object Object],[object Object],[object Object]

Monitoring Progress ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

How PPC Ads Work ,[object Object],[object Object],[object Object]

Bid Prices And Budgets ,[object Object],[object Object],[object Object]

Select Keywords ,[object Object],[object Object],[object Object]

Organize Keywords In Ad Groups ,[object Object],[object Object],[object Object]

Writing Ads For Ad Groups ,[object Object],[object Object],[object Object]

Split Testing ,[object Object],[object Object],[object Object],[object Object]

Landing Pages ,[object Object],[object Object],[object Object],[object Object]

Keyword: Long Term Care Ad: Landing Page:

Importance of Experimentation ,[object Object],[object Object],[object Object],[object Object],[object Object]

Monitoring Progress ,[object Object],[object Object],[object Object],[object Object]

Tips And Tricks ,[object Object]

Tips And Tricks ,[object Object],[object Object]

Tips And Tricks ,[object Object],[object Object],[object Object]

Tips And Tricks ,[object Object],[object Object],[object Object],[object Object]

Tips And Tricks ,[object Object],[object Object],[object Object],[object Object],[object Object]

Tips And Tricks ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Takeaways ,[object Object],[object Object],[object Object],[object Object]

Additional Resources ,[object Object],[object Object],[object Object],[object Object],[object Object]

Thank You! ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Ask me Questions Ask Me Questions

Website Advertising - Gravity Switch

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Editor's Notes