How do you move as italian designer in a global market? Some real examples from my last consultancies

1. _Tokyo
_Buenos Aires
_Milano
Glocal Design
Made in italy
and design strategies
Giulio Ceppi
Managing director www.totaltool.it

2. Our activities
_Tokyo
_Buenos Aires
_Milano
Architecture
. Landscaping + building
. Interior design
. Ephemeral architecture
Design Visioning
. Strategy + direction . Trend vision
. Concept + product . User experience
. Material development . Edutivity
Communication
. Brand identity
. Visual design
. Interaction design

3. Projects' map
_Tokyo
_Buenos Aires
_Milano
Sedi
Progetti in corso
Progetti svolti
Milano
Tokyo
Buenosaires

4. Projects' map
_Tokyo
_Buenos Aires
_Milano
Sedi
Progetti in corso
Progetti svolti
Eindhoven
Parigi
Milano
New York
Madrid
Barcellona
Tokyo
Yokoama
Atlanta Kobe
Canarie
New Delhi
Hong Kong
Guatemala Dakar
Bogotà
Malindi
Brasilia
Santiago
Buenosaires

5. Projects' map
_Tokyo
_Buenos Aires
_Milano
Sedi
Progetti in corso
Progetti svolti
Trondheim
Londra
Eindhoven
Parigi
Milano
Minneapolis New York
Madrid Roma
Lisbona Barcellona Instambul
Shanghai Tokyo
Yokoama
Atlanta Kobe
Canarie
Dubai Shenzen
New Delhi
Hong Kong
Guatemala Dakar
Bogotà
Malindi
Brasilia
San Paolo
Santiago
Melburne
Buenosaires

6. A Fluid perspective
_Tokyo
_Buenos Aires
_Milano
Strategy Combinations Contents

7. A Fluid perspective
_Tokyo
_Buenos Aires
_Milano
Strategy Combinations Contents
Food
Fashion
Furniture

8. A Fluid perspective
_Tokyo
_Buenos Aires
_Milano
Strategy Combinations Contents
Food
Fashion
Furniture

9. Autogrill Spa 2001>today
_Tokyo
_Buenos Aires
_Milano
(ITA)
Milano
Centrifugo

10. Autogrill Spa 2001>today
_Tokyo
_Buenos Aires
_Milano
(ITA)
Milano
Aldente FidoPark Biker's Club
New pasta corner Agility areas for dogs owners Special parking areas for Bikers

11. Andersen windows 1999>2003
_Tokyo
_Buenos Aires
_Milano
(USA)
Eindhoven (Philips)
Milano (Total Tool)
Minneapolis
San Francisco Boston (Design Continuum)
(Cheskin)
Rete + Centrifuga

12. Andersen windows 1999>2003
_Tokyo
_Buenos Aires
_Milano
(USA)
Eindhoven (Philips)
Milano (Total Tool)
Minneapolis
San Francisco Boston (Design Continuum)
(Cheskin)
Concept development Exhibit design (Atlanta, Las Vegas) Protypes

13. Instituto Tecnologico 2001>2002
_Tokyo
_Buenos Aires
_Milano
de Canarias (E)
Milano
Canarie
Rete + Policentrifuga

14. Instituto Tecnologico 2001>2002
_Tokyo
_Buenos Aires
_Milano
de Canarias (E)
Milano
Canarie
Colour research Develoment Application

15. Giugiaro Architettura 2006>today
_Tokyo
_Buenos Aires
_Milano
Meditower (ITA)
Milano
Torino
Madrid Roma
Shenzen
Centripeto / Centrifugo bipolare

16. Giugiaro Architettura 2006>today
_Tokyo
_Buenos Aires
_Milano
Milano
Torino
Madrid Roma
Shenzen
Approach / Methodology Development

17. 3M Di-Noc 2004>Today
_Tokyo
_Buenos Aires
_Milano
(ITA-USA)
Londra
Parigi
Milano
Torino
Madrid Roma
Barcellona Tokyo
Modello coassiale centrifugo in Europa

18. 3M Di-Noc 2004>Today
_Tokyo
_Buenos Aires
_Milano
(ITA-USA)
Londra
Parigi
Milano
Torino
Madrid Roma
Barcellona
Tokyo
Aesthetical trends New collection Event / Exhibition

19. Q-free 2006>Today
_Tokyo
_Buenos Aires
_Milano
(Norway)
Trondheim
Londra
Milano
Lisbona Instambul
Shanghai
Dubai
San Paolo
Melburne
Coassiale radiante

20. Q-free 2006>Today
_Tokyo
_Buenos Aires
_Milano
(Norway)
Trondheim
Londra
Milano
Lisbona Instambul
Shanghai
Dubai
Urban analysis Communication Application
San Paolo
Melburne

21. Client list
Via Cappuccini, 14
Milano 20122, Italy
voice +39. 02 76317571
_Tokyo
_Buenos Aires
_Milano
fax +39 02 76317587
info@totaltool.it
_3M Italia _Edilsider _Motorola _Sveden
_Albatros _Essen (ARG) _Mitsubishi design (JP) _SVGomma
_Andersen windows (USA) _Faraplan _NestléÈ _TDK
_Archivio Disarmo _Festo _Nike Europe (NL) _Tecnohabitat
_Associazione Italiana AIPE _Fima _Nissan Automotive (JP) _Telefonica (AR)
_Averna _Fondazione It-Jp _Oikos _Terme di Chianciano
_Polistirolo Espanso _Galbusera Bianca _Philips (NL) _Tensocable (AR)
_Auchan _Geodan (NL) _Pininfarina Extra _Torino 2006
_Autogrill _Gruppo Norman 95 _Piquadro _Trend Vicenza
_Bormio 2005 _IGuzzini _Pioneer design (JP) _Trony
_BPB Italia _Ikea System (NL) _Pirelli Real Estate _Unilever
_Campari (AR) _Illy CaffèË _Protti Fashiontronix _Valassi Costruzioni
_Cariboni illuminazione _Interaction Design Institute _Provincia di Lecco _Valextra
_Casa di Cura Lecco _Instituto tecnologico _Q-free (N) _Viacom Outdoor
_Comune di Bormio de Canarias (E) _San Lorenzo _VLM
_Comune di Mandello _Leuci _Sanpietro _Yamaha Italia
_Comune di Venezia _Luceplan _Saporiti Italia _Zegna
_Comunit‡ del Gran San _Luxando _Silea
Bernardo (CH) _Mercuri Urval _Stop & Go
_Comunit‡ Europea _More Ideas (E) _Sony CP Laboratories (JP)