Personal Information
Organization / Workplace
Canada Canada
Occupation
Digital Marketing, Loyalty, CRM & Analytics Expert
Industry
Apparel / Fashion
About
Strategic and technical marketing executive with experience in leading Canadian companies as head of CRM, loyalty, customer insights, and analytics departments. Track record of uncovering white space, developing and delivering successful transformation roadmaps and high-ROI business cases.
Excels in building business capabilities by developing teams, implementing required technology, and streamlining processes in the areas of: digital and omnichannel marketing automation, CRM and campaign optimization, loyalty program management, customer database growth and monetization, customer segmentation for personalization, marketing analytics, and consumer insights.
CORE SKILLS
Delivering high...
Tags
ecommerce
marketing strategy
online business
online marketing
marketing digital
information technology
online shopping
email
crm
technology
digital marketing
email marketing
retail
canada
digital strategy
innovation
direct marketing
customer experience
customer satisfaction
customer relationship management
See more
Presentations
(3)Likes
(9)Ideas on how to create powerful presentations
Ciprian Rusen
•
15 years ago
Presentation Skills For Managers
Yodhia Antariksa
•
16 years ago
Think Like a Designer
garr
•
14 years ago
Sample slides by Garr Reynolds
garr
•
16 years ago
Esomar Deep Dive Into The Mind
Ralph Poldervaart
•
14 years ago
Netnography - listening to social media from a B2B2C perspective (Esomar Online Research 2010)
Steffen Hück
•
13 years ago
Esomar Insight 2011 - Shopper 360
Pulsar Platform
•
13 years ago
Access versus dedicated panel: ESOMAR panel conference Dublin 2008
Kristof De Wulf
•
15 years ago
The Ugly Truth About Viral Marketing
Martafy!
•
14 years ago
Personal Information
Organization / Workplace
Canada Canada
Occupation
Digital Marketing, Loyalty, CRM & Analytics Expert
Industry
Apparel / Fashion
About
Strategic and technical marketing executive with experience in leading Canadian companies as head of CRM, loyalty, customer insights, and analytics departments. Track record of uncovering white space, developing and delivering successful transformation roadmaps and high-ROI business cases.
Excels in building business capabilities by developing teams, implementing required technology, and streamlining processes in the areas of: digital and omnichannel marketing automation, CRM and campaign optimization, loyalty program management, customer database growth and monetization, customer segmentation for personalization, marketing analytics, and consumer insights.
CORE SKILLS
Delivering high...
Tags
ecommerce
marketing strategy
online business
online marketing
marketing digital
information technology
online shopping
email
crm
technology
digital marketing
email marketing
retail
canada
digital strategy
innovation
direct marketing
customer experience
customer satisfaction
customer relationship management
See more