Social Physicist

    • Cape Town Area, South Africa, South Africa
  • Work R&D at N/A
  • Industry Advertising / Marketing / PR
  • Website twitter.com/socialphysicist
  • About Kyle is a senior R&D Executive for the TNS Global Brand Equity Centre (GBEC), where he feeds his passion for discovering what makes people tick. As part of the GBEC’s Thought Leadership team, he has made it his goal to share this understanding with a wider audience. His main areas of interest relate to non-linear, systems dynamics and he has a strong desire to bring the hard sciences to bear on the question of why people do what they do. This passion has encouraged him to delve into specific scientific areas such as neuroscience, chaos theory and network theory.
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