SoundCloud API Learnings @ Startup Weekend NYC 2011

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Here are the slides for the 10 min talk i did at startup weekend nyc 2011. Here's the audio http://soundcloud.com/henrik/eric-startup-weekend. Ask me questions regarding this talk here: http://eric.takesquestions.com/

Technology

SoundCloud API Learnings
Eric Wahlforss CTO/SoundCloud
Startup Weekend NYC 2011
Saturday, April 16, 2011

What is an API?

Saturday, April 16, 2011

What is an API?
Application Programming Interface = Platform

Saturday, April 16, 2011

What is an API?
Application Programming Interface = Platform
... two systems talking to each other

Saturday, April 16, 2011

What is an API?
Application Programming Interface = Platform
... two systems talking to each other
Facilitates exchange and manipulation of data

Saturday, April 16, 2011

What is an API?
Application Programming Interface = Platform
... two systems talking to each other
Facilitates exchange and manipulation of data
Essential for the web

Saturday, April 16, 2011

Hyper division of labour...

Adam Smith (1723-1790)
Saturday, April 16, 2011

Hyper division of labour...

... and a network economy
Adam Smith (1723-1790)
Saturday, April 16, 2011

Why API? Obvious and not-so-obvious reasons

Inspired by http://strange.corante.com/2006/02/08/fowa-ten-reasons-why-you-need-to-build-an-api-shaun-inman

Saturday, April 16, 2011

Why API? Obvious and not-so-obvious reasons
Allow people to use their own data...

Inspired by http://strange.corante.com/2006/02/08/fowa-ten-reasons-why-you-need-to-build-an-api-shaun-inman

Saturday, April 16, 2011

Why API? Obvious and not-so-obvious reasons
Allow people to use their own data...
... empower people–everybody loves talking about stuff
that empowers them ...

Inspired by http://strange.corante.com/2006/02/08/fowa-ten-reasons-why-you-need-to-build-an-api-shaun-inman

Saturday, April 16, 2011

And...
It’s the essence of your service!

Inspired by http://www.readwriteweb.com/cloud/2010/08/the-new-api-movement-may.php

Saturday, April 16, 2011

Our API Learnings

Saturday, April 16, 2011

People like new things!

Saturday, April 16, 2011

Eat your own dogfood

Saturday, April 16, 2011

Once you launch you can’t
change

Inspired by http://www.readwriteweb.com/cloud/2010/08/the-new-api-movement-may.php

Saturday, April 16, 2011

Don’t pay people

Saturday, April 16, 2011

Write kick-ass docs

Saturday, April 16, 2011

Engage the community

Saturday, April 16, 2011

Thanks!
eric@soundcloud.com
twitter.com/ericw

Questions?
eric.takesquestions.com

Saturday, April 16, 2011

We’re hiring :)
soundcloud.com/jobs

Saturday, April 16, 2011

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SoundCloud API Learnings @ Startup Weekend NYC 2011

1. SoundCloud API Learnings Eric Wahlforss CTO/SoundCloud Startup Weekend NYC 2011 Saturday, April 16, 2011

2. What is an API? Saturday, April 16, 2011

3. What is an API? Application Programming Interface = Platform Saturday, April 16, 2011

4. What is an API? Application Programming Interface = Platform ... two systems talking to each other Saturday, April 16, 2011

5. What is an API? Application Programming Interface = Platform ... two systems talking to each other Facilitates exchange and manipulation of data Saturday, April 16, 2011

6. What is an API? Application Programming Interface = Platform ... two systems talking to each other Facilitates exchange and manipulation of data Essential for the web Saturday, April 16, 2011

7. What is an API? Application Programming Interface = Platform ... two systems talking to each other Facilitates exchange and manipulation of data Essential for the web Adam Smith’s wet dream Saturday, April 16, 2011

8. Hyper division of labour... Adam Smith (1723-1790) Saturday, April 16, 2011

9. Hyper division of labour... ... and a network economy Adam Smith (1723-1790) Saturday, April 16, 2011

10. Why API? Obvious and not-so-obvious reasons Inspired by http://strange.corante.com/2006/02/08/fowa-ten-reasons-why-you-need-to-build-an-api-shaun-inman Saturday, April 16, 2011

11. Why API? Obvious and not-so-obvious reasons Allow people to use their own data... Inspired by http://strange.corante.com/2006/02/08/fowa-ten-reasons-why-you-need-to-build-an-api-shaun-inman Saturday, April 16, 2011

12. Why API? Obvious and not-so-obvious reasons Allow people to use their own data... ... empower people–everybody loves talking about stuff that empowers them ... Inspired by http://strange.corante.com/2006/02/08/fowa-ten-reasons-why-you-need-to-build-an-api-shaun-inman Saturday, April 16, 2011

13. Why API? Obvious and not-so-obvious reasons Allow people to use their own data... ... empower people–everybody loves talking about stuff that empowers them ... ... which spreads the word about your service Inspired by http://strange.corante.com/2006/02/08/fowa-ten-reasons-why-you-need-to-build-an-api-shaun-inman Saturday, April 16, 2011

14. Why API? Obvious and not-so-obvious reasons Allow people to use their own data... ... empower people–everybody loves talking about stuff that empowers them ... ... which spreads the word about your service Developer community–the ultimate power users Inspired by http://strange.corante.com/2006/02/08/fowa-ten-reasons-why-you-need-to-build-an-api-shaun-inman Saturday, April 16, 2011

15. Why API? Obvious and not-so-obvious reasons Allow people to use their own data... ... empower people–everybody loves talking about stuff that empowers them ... ... which spreads the word about your service Developer community–the ultimate power users Extend your application–solve niche use cases Inspired by http://strange.corante.com/2006/02/08/fowa-ten-reasons-why-you-need-to-build-an-api-shaun-inman Saturday, April 16, 2011

16. Why API? Obvious and not-so-obvious reasons Allow people to use their own data... ... empower people–everybody loves talking about stuff that empowers them ... ... which spreads the word about your service Developer community–the ultimate power users Extend your application–solve niche use cases Conceptual clarity Inspired by http://strange.corante.com/2006/02/08/fowa-ten-reasons-why-you-need-to-build-an-api-shaun-inman Saturday, April 16, 2011

17. And... It’s the essence of your service! Inspired by http://www.readwriteweb.com/cloud/2010/08/the-new-api-movement-may.php Saturday, April 16, 2011

18. Our API Learnings Saturday, April 16, 2011

19. KISS Saturday, April 16, 2011

20. People like new things! Saturday, April 16, 2011

21. Eat your own dogfood Saturday, April 16, 2011

22. Once you launch you can’t change Inspired by http://www.readwriteweb.com/cloud/2010/08/the-new-api-movement-may.php Saturday, April 16, 2011

23. Don’t pay people Saturday, April 16, 2011

24. Write kick-ass docs Saturday, April 16, 2011

25. Engage the community Saturday, April 16, 2011

26. Thanks! eric@soundcloud.com twitter.com/ericw Questions? eric.takesquestions.com Saturday, April 16, 2011

27. We’re hiring :) soundcloud.com/jobs Saturday, April 16, 2011