2. A History Lesson
The first camera was invented by Frenchman Louis
Lemiere in 1895.
It was only in 18 October 1922 that motion graphics
started to be used as a marketing tool, when BBC was
launched.
When YouTube was launched back in 2005 by former
PayPal employee, marketers from around the globe stated
to see the huge benefits video had in advertising online.
YouTube is now the second largest video sharing site and
growing.
3. Ten 2014 Video marketing
Stats
1. Everyday round 100 million users watch an online video
(digitalsherpa)
2. 75% of those users visit the owners website
(searchenginejournal)
3. 74% of all online traffic will be video generated by 2017
(Moz)
4. 33% of all tablet users watch roughly an hour a day of
video (digitalema)
5. Around 2 billion video views per week are monetized on
YouTube alone (YouTube)
4. Ten 2014 Video marketing
Stats
6. 73% of consumers are more likely to by something after
watching a video (ReelSEO)
7. Of the top 50 most-shared pieces of content, 48% were
video, and 24% were image-based (Moz)
8. Mobile devices makes up almost 40% of YouTube’s global
watch time (YouTube)
9. 82% of Marketers say that video email marketing is
effective (ReelSEO)
10. Posts with videos included will attract 3 times more in-
linking domains than a plain text post (Moz)
5. Producing a Video?
Get in touch with Media Challenge Productions today
for your free video production proposal
- http://www.media-challenge.net
