Blogging For Financial Advisors
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Blogging For Financial Advisors

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Build your network using internet websites, for more information visit http://www.Cesarini.ca

Build your network using internet websites, for more information visit http://www.Cesarini.ca

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Blogging For Financial Advisors Presentation Transcript

  • 1. Blogging for Advisors David Cesarini, BA, FMA December 5, 2009 Cesarini.ca Cesarini.ca
  • 2. Why Blog?
    • Over 77% of active internet users read blogs
      • Share news and information
      • Stay in touch
      • Make new connections
  • 3. How to Start Blogging
    • Write your bio
    • Write your first post
    • Add subscribers
  • 4. Create an Authentic Online Bio
    • Choose: Personal, or Professional blog
    • Use your real name, work info & education
    • Add a profile photo (not a logo)
  • 5.  
  • 6. Write your First Article
    • Pick your blog format
      • Newsletter, journal, commentary, or manual
    • Choose a relevant subject
      • Recent, local, material, topical
    • Write regularly
  • 7. Add Subscribers
    • Email your blog to friends and clients
    • Cross promote
      • On Facebook, and LinkedIn
    • Connect with related blogs
      • Make comments, add blogroll, guest post
  • 8. Blog Workshop
    • Want hands-on training?
      • See the selection of internet networking workshops at Workshop.Cesarini.ca