Twitter For Financial Advisors

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Building your business network with Twitter. From
David Cesarini at Cesarini.ca.

Published in: Economy & Finance, Technology
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Twitter For Financial Advisors

  1. 1. Twitter for Advisors David Cesarini October 2, 2009
  2. 2. Objectives <ul><li>See Twitter as a way to build and retain customers for your advisory business </li></ul><ul><li>Identify the costs and benefits of using Twitter in your marketing strategy. </li></ul>
  3. 3. What do you know about Twitter? <ul><li>A discussion using rhetorical questions only </li></ul><ul><li>After you ask a question wait two turns before you can ask again </li></ul>
  4. 4. Who is using Twitter? <ul><li>Over 32 million unique visitors per month </li></ul><ul><ul><ul><li>Chances are your target market is there: </li></ul></ul></ul>
  5. 8. Canadian Advisor Twitter List
  6. 9. What do you say? <ul><li>Benefits: </li></ul><ul><ul><li>Share information, update your clients, and speak to your target market directly </li></ul></ul><ul><li>Potential Costs? </li></ul>
  7. 10. Summary <ul><li>Tool to build and retain customers for your advisory business </li></ul><ul><li>There are costs </li></ul>

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