Música & Mercado (M&M) is a B2B trade publication that leads the business information for the pro audio, musical instruments, and lighting industries in Spanish and Portuguese speaking countries. It provides an important connection between international brands, distributors, dealers and influential people across 21 countries. Through advertisements in its magazine, website, mobile app and social media, M&M helps companies boost sales and brand awareness to professionals and buyers across Latin America and Spain.
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www.musicaymercado.org | sales@musicaemercado.org | Phone +55 (11) 98375-1000 | Q.Q: musicaemercado
It is an indispensable resource for companies looking for distributors worldwide to export their products abroad.
Support sales teams – it is the most effective way of showing support by providing information they need to reach their sales
objectives.
Promote new product launches - great way to spread the word and create a buzz
Faster reach - dealers and distributors get the information faster
Save money - placing an ad through M&M is much more economical than trying to build their own mailing lists and doing a direct
mail campaign. Also, the impact of the ads with M&M lasts longer, via our online, printed and gadgets channels.
Improve trade show response - Numerous studies prove that including printed or online advertising in the marketing mix increases
traffic and sales at related trade shows.
Information blast to the market - Access a large amount of stores/distributors within a short period of time
Brand positioning - Solidify the brand’s position and build confidence among stores
Communicate news and essential information on the company such as: corporate structure, company’s professionals, business
strategies, marketing activities and product quality.
Uniform brand message - online and printed publications reach a vast territory providing uniformity
Neutralize rumours and eliminating misinterpretations
Increase credibility. This is important if you are new to the corporate musical market or are trying to reach new segments.
Increase sales – Dealers who are informed about your brand name tend to buy more
Help - there is no miracle and you know how busy your distributors are. Help them!
FREE for the industry - The Spanish speaking industry gets Música & Mercado issues for free
Top reasons international brands
advertise in Música & Mercado:
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www.musicaymercado.org | sales@musicaemercado.org | Phone +55 (11) 98375-1000 | Q.Q: musicaemercado
Don’t just take our word for it!
“I always place ads of brands that represent with M&M.
The penetration of the magazine in stores within the
countries of Latin America is impressive. We receive
immediate contacts from dealers of several countries
requesting for more information. Advertising with M&M
has always brought me excellent results”
Daniel Costa Salomao
Italo Trading, LLC
"M&M – in addition of being a longstanding partnership and
friendship - has enabled us to benefit from Media exposure in
all Spanish speaking countries, including in some countries
where there is no other MI magazine we could advertise in thus
reaching out to dealers we wouldn’t have otherwise without
M&M publications. Thank you M&M!"
Nadine Metayer, Sabian (Canada)
“When Eminence needed help finding a good customer
base in Brazil, Musica & Mercado was instrumental in
helping us achieve our goals. We have found them to be a
great partner throughout Latin America with measurable
success.
Cobi Stein - Eminence Speakers (USA)
“I advertise in M&M because I can reach dealers and
distributors across Latin-America and create brand
awareness for our represented brands.”
Chris Adams - SSI International (Novation, Focusrite,Istanbul
Cymbals, Rhodes, Mojave Audio)
“We, from Hohner headquarter in Germany, have chosen
Musica & Mercado for placing our ads and posting product
information for the Latin American markets. We can clearly
indicate our ongoing and increasing success in this region
through the coop with this publication.”
Wilhelm Wlassow - Hohner (Germany)
“The information contained in Música & Mercado
publications permits us to learn more about music stores
and market trends of countries in Latin America.”
Thomas Veerkamp • Veerkamp • Mexico