Be the first to like this
In the first of our Digital Summer Series of talks, we gave an introduction to digital marketing essentials.
In this presentation, we cover
- What is the point of a website?
- CMS (Content Management System)
- How SEO works and why it is important
- How to run social media effectively
- PPC basics
- How PPC can be used to drive increased business online
- How you can use Google's free analytics tool to understand your business
The Summer Series is being held jointly by Sleeping Giant Media and Shepway District Council. They are completely free and cover various areas around digital marketing.
To learn more about the talks being held in Folkestone, Kent visit www.sleepinggiantmedia.co.uk/digital-marketing-summer-series