Seo Webinar Workbook - Connection Incorporated
This workbook goes along with our brand new local SEO webinar. We have some really important information for you if you are looking to get more loans this year! This event comes complete with case studies directly from the mortgage industry. You are going to see behind the scenes of one campaign that has generated a 358% ROI year to date. You will also see a campaign that has generated just under 100 loans in the last year! You get to learn why it works and how to generate similar results in your local market. Google has made some very significant changes and it has opened a unique opportunity for us in the mortgage business. I am hosting a live 1 hour webinar that gives you all the information you need to get results. During the event you also get to learn: ▪ The 5 myths about online marketing that are holding most mortgage professionals back and how to conquer them to get more volume. ▪ My 5 simple steps to immediately get better results from your website and online marketing. ▪ A brand new keyword strategy we have discovered that is generating quality phone calls and closed loans. Step by step, we are going to go through everything you need to know... and everything you need to send to your web team to get results! After the 1 hour of content I will be sticking around to answer all of your questions via webcam! This is a very unique opportunity and this event is not to be missed.
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Seo Webinar Workbook - Connection Incorporated
- 2. WHAT ARE THE 5 MYTHS? 1. 2. 3. 4. 5.
- 3. WHAT AREYOUR 5VALUABLE LESSONS? 1. 2. 3. 4. 5.
- 5. SETTING YOUR GOALS WHAT IS YOUR AVERAGE MARKET VOLUME? WHAT IS YOUR AVERAGE COMMISSION? WHAT IS YOUR PROFIT POTENTIAL (*USING THE RESEARCH METHOD YOU LEARN DURING THE EVENT) (*USING THE CURRENT MARKET STATISTICS)
- 6. SETTING YOUR GOALS WHAT IS YOUR AVERAGE COMMISSION? TOTAL AVAILABLE DEALS PER YEAR PROFIT POTENTIAL
- 7. AN EXAMPLE
- 8. AN EXAMPLE WHAT IS YOUR AVERAGE MARKET VOLUME? WHAT IS YOUR AVERAGE COMMISSION? WHAT IS YOUR PROFIT POTENTIAL $3,000 (*$300,000 DEAL THAT PAYS A 1% COMMISSION) (*Based on a population base of 120,000) 900 LOANS 3600/YEAR (25% OF THE TOTAL VOLUME)
- 9. SETTING YOUR GOALS WHAT IS YOUR AVERAGE COMMISSION? TOTAL AVAILABLE DEALS PER YEAR $3,000 PROFIT POTENTIAL $54,000 (*$300,000 DEAL THAT PAYS A 1% COMMISSION) (*2% OF 900 TOTAL DEALS ) 18 DEALS ($4,500 per month average)
- 12. 1. PAGE AUTHORITY 2. DOMAIN AUTHORITY 3. BACKLINKS AND CITATIONS 4. ONLINE REVIEWS SUCCESS STEP 2 COMPETITION YOU
- 14. WHAT AREYOUR 5 PRODUCTS / KEYWORDS? 1. 2. 3. 4. 5.
- 15. CREATINGYOUR CONTENT 1. TOPIC 2. THREE MAIN QUESTIONS ON THAT TOPIC 3. ONE QUESTION THEY SHOULD ASK 4. CALL TO ACTION
- 17. YOUR RANKING GAME PLAN Social Alchemy Who are your best past customers? Customers that are now your friends. Who are your Friends that you have done Business with? Friends that are customers. Value Partners Remember the purpose of this exercise is to create a list of people you know that are happy to give you a 5 star rating and review. The more you get, the better your results will be!
- 18. YOUR RANKING GAME PLAN Hi {firstname}, Hope all is well with you and your family! I’m running a test right now in my business and was wondering if you can help me out. Over the next 5 days I am testing what type of results we can get from getting perfect reviews each day. Can you take a couple of minutes and leave me a 5 star review on “Site #1” “Site #2”? Here is a video to help you through the process. LINK TO VIDEO. Here is a good layout to use to help save you some time. When we were looking for an apartment we wanted to “be close to downtown, have something modern etc…” The team at “YOUR COMPANY” was incredibly helpful and the building had exactly what we wanted. We moved in on X Date and are very happy with our new home. Thanks! Thanks so much for your help. If you have any questions please give us a call at PHONE #.
- 19. CONGRATULATIONS!