A lot of talk about the future of work is going on around the world. Almost everybody seems to be worried about what will happen when robotization and digitalization take over more and more of jobs that used to belong to us humans. WaaI is a tool for human beings to deal with their work input like an investor. The work input can be invested in several organizations and by so means build an investment portfolio where the capital produces best interest and grows optimally.

1. Work as an Investment
A New Solution for Working Life in Transition
#WaaI Andersson & Kaivo-oja 2016 (c)

2. New Interface of Work
#WaaI Andersson & Kaivo-oja 2016 (c)

3. Work as an Investment
• A Social Innovation that solves some of the biggest
challenges of work.
• A Model to scale work input and to create wealth
via work.
• Creates flexibility at job market and helps
companies to receive the right high level input at
the right time.
• Activates everybody to participate in the
development of the working life.
• Work as an Investment is the new coming of work.
#WaaI Andersson & Kaivo-oja 2016 (c)

4. A Worker’s Business Model
• So far the innovations of business models are
aimed for companies and organizations.
• Sparse new models are developed for work.
• Work as an Investment is a new business model for
work.
• WaaI focuses on identification of specific market
and customers, new business processes, recording
key human capital/intelligence, working with clients
and business partners, demand generation
strategy and leaving room for new innovations.
#WaaI Andersson & Kaivo-oja 2016 (c)

5. Why WaaI?
• Business world, start-ups and companies develop new
business models but also workers should now develop new
competence portfolio models which help them to diversify
risks and work investments in their personal life.
• Modern portfolio theory (MPT) is a theory on how risk-averse
investors can construct portfolios to optimize or maximize
expected return based on a given level of market risk,
emphasizing that risk is an inherent part of higher reward.
• MPT thinking can also be applied to work markets, where
professionals invest in their competence portfolios.
• Why do we allow risk management models based on the
MPT for companies, but not for workers? Indeed, the WaaI
model allows MPT for all workers.
#WaaI Andersson & Kaivo-oja
2016 (c)

6. Robots come to new fields of
business
• Robots are well known in farms and factories.
• In the near future robots will take over in
healthcare and services.
• Also work of the highly educated can be made
by robots with artificial intelligence.
• Robots can cooperate with people in different
tasks.
• Robots create new work. There will be tasks that
do not exist now.
#WaaI Andersson & Kaivo-oja 2016 (c)

7. Work based on simple or repetitive
performance will be automated
• The present models of work are based on quantity
of performance but less on result or impact.
• The role of a human is to create new concepts that
serve people, companies, organizations and
societies.
• WaaI model can improve productivity of work in
considerable way in organisations.
• WaaI model identifies new institutional framework of
global economy: hybrid markets, networks and
crowds
#WaaI Andersson & Kaivo-oja 2016 (c)

8. From a Worker to an Investor
• It is challenging, often impossible, to create sufficient
income via different forms of part-time jobs.
• The new work should be seen as an investment,
where people invest their competencies in companies
with varying weight and value.
• Work as an Investment is a concept of competence
portfolio, where work is invested in organizations
based on investment agreement/contract.
• Professionals will evaluate companies and
organizations with new investment options in their
mind. A dividend is paid for the investment. In the end
of the agreement the investment is redeemed
• Work as an Investment is a way for a worker to
diversify his/her personal risks of working life..
#WaaI Andersson & Kaivo-oja 2016 (c)

9. Work as an Investment
WaaI –model includes new capitals:
• Automation capital
• Network capital
• Impact capital
Substancecapital
Automation capital
Network capital
Impact capital
#WaaI Andersson & Kaivo-oja 2016 (c)

10. Substance capital
• The inherent and in different ways acquired
concept of competencies and capabilities.
• Contains: core work knowledge-, customer
knowledge and strategic knowledge competencies.
• Tendencies, interests, enthusiasm and values
guide the investment decisions.
• Intelligent differentiation and smart specialisation
can be placed in several companies or
organizations.
• WaaI creates incentives to provide more substance
capital of ordinary workers.
#WaaI Andersson & Kaivo-oja 2016 (c)

11. Automation capital
• The ability to scale and fasten processes.
• The investor may use artificial intelligence robots
(AiRo) to scale her/his capabilities.
• Work as an Investment means that there are at
least a few parts of work that are automated.
#WaaI Andersson & Kaivo-oja 2016 (c)

12. Network capital
• A relevant network where the investor can learn,
create value and find new opportunities.
• A work-investors network is valuable both in its
quantity and quality.
• The network enables effective co-creating and
crowdsourcing.
• Worker is seen as a proactive actor-network
operator
#WaaI Andersson & Kaivo-oja 2016 (c)

13. Impact capital
• Impact capital means the capability to influence
the procession of different matters, people’s
opinions and decisionmaking. It is also ability to
start discussion about relevant topics of
development in an organization.
• Impact capital is proactive internal and external
leaderhip.
• Impact capital is based on trust.
#WaaI Andersson & Kaivo-oja 2016 (c)

14. Future of Work is Creative
• Every job must be "creatified"; we must harness the
creativity of every single human being.
• The key to a broadly shared prosperity lies in new social and
economic arrangements that more fully engage, not ignore
and waste, the creative talents of all of our people.
• Technology does not force us into a preordained path but
enables us, or, more to the point, forces us to make choices
about what we want our future to be like.
• “Cognitive skills have to do with intelligence and knowledge;
social skills involve the ability to mobilize resources, manage
teams, and create value. These skills literally define high-
wage knowledge work: When you add more of them to that
work, wages go up. But here’s the thing: When those skills
are added to service work, wages increase at a steeper rate
than they do in creative jobs.”
- Richard FloridaRichard Florida
#WaaI Andersson & Kaivo-oja 2016 (c)

15. More and more jobs are taken
over by robots.
Work as an Investment creates
a new human workmarket for
people.
#WaaI Andersson & Kaivo-oja
2016 (c)