8 SEO Tips for Hotels and Resorts (Best Travel Infographics 2017) Copyrise is a leading travel SEO company for hotels, resorts, and the tourism industry. Source: https://copyrise.com/resort-seo-2017 1. Implement Accelerated Mobile Pages (AMP) on your site’s posts Users love browsing sites that load very fast. Make yours one of them by implementing AMP into your site’s posts. AMP pages load 30 times faster than non-AMP pages and they account for double the amount of traffic as newly published content. Also, Google has announced that structured data-optimized websites, like AMP, are getting picked up by more leads –and that we can expect more of in 2017. Remember though that not all content types are suited for AMP but only ones that are easily consumable like news, articles, blogposts, recipes, and other guides. 2. Get your site an SSL certificate to boost SEO rank Google says jump and we say how high, sir or madam? Well, Copyrise sure did. As soon as SSL became a ranking factor, we were on it. AMP, not so much at the time of writing this article, but expect to see that soon. More people are concerned about their privacy and security these days, especially when travel ecommerce is concerned. Give them the assurance that they need by ensuring that communications between their browser and your website are encrypted using a secure version of the hypertext transfer protocol which is known as HTTPS. This will appear before your domain name. If you’re not sure what I mean, look up at your address bar right now for the lock symbol. 3. Give your users an app-like experience with Progressive Web Apps (PWA) As more and more users are shifting from desktop to mobile, it’s time to focus on a more streamlined online mobile experience. Give users the app experience without the tedious task of installing a traditional app. This is called Progressive Web Apps (PWA) which provide the user with an amazing mobile experience. PWAs use less data, navigate easier, and stay on the user’s home screen without needing an app store. Just like a regular app, PWAs can also send push notifications, sync data, and cache offline. 4. Deliver more video content The rising trend in mobile internet usage means there will be an increasing demand for video content. More than 80% of adults will watch YouTube wherever they are. Take this opportunity to enhance your online presence and increase brand awareness by using platforms like YouTube, Facebook Live, Instagram Stories, and Snapchat Spectacles. This is pretty important for everyone else as it is, but for the hotels and resorts –it’s everything. Read the full article here: https://copyrise.com/resort-seo-2017