TeamplAy Briefing Presentation

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cmida1

Technology Business

ID3010 Cross Media Interaction Design Briefing Presentation Marc Boer Arne Kranenburg Nonda Maroulis Tim Wu

Mission “ We want to encourage interaction between a number of media platforms through playful entertainment.”

Introduction Theme Target group Moodboard Com. goal Media Proposition Scope Introduction ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Introduction Theme Target group Moodboard Com. goal Media Proposition Scope Theme ‘ Enjoy the chaos’ The Spoorzone construction site is not annoying and frustrating. It is a once in a lifetime opportunity to have fun!

Introduction Theme Target group Moodboard Com. goal Media Proposition Scope Target group ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Introduction Theme Target group Moodboard Com. goal Media Proposition Scope Moodboard

Introduction Theme Target group Moodboard Com. goal Media Proposition Scope Communication Goal “ We want to inspire new students to become confident with their new environment.”

Introduction Theme Target group Moodboard Com. goal Media Proposition Scope Media

Introduction Theme Target group Moodboard Com. goal Media Proposition Scope Proposition “ We want to leave a long lasting impression on the TU Delft students, emphasizing the beneficial nature of the construction project and the organizational forte of the Delft community “

Introduction Theme Target group Moodboard Com. goal Media Proposition Scope Scope ,[object Object],[object Object]

Introduction Theme Target group Moodboard Com. goal Media Proposition Scope Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Links - http://cmida1.wordpress.com/2009/11/21/reflection-on-writing-our-briefing/

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TeamplAy Briefing Presentation

1. ID3010 Cross Media Interaction Design Briefing Presentation Marc Boer Arne Kranenburg Nonda Maroulis Tim Wu

2. Mission “ We want to encourage interaction between a number of media platforms through playful entertainment.”

4. Introduction Theme Target group Moodboard Com. goal Media Proposition Scope Theme ‘ Enjoy the chaos’ The Spoorzone construction site is not annoying and frustrating. It is a once in a lifetime opportunity to have fun!

6. Introduction Theme Target group Moodboard Com. goal Media Proposition Scope Moodboard

7. Introduction Theme Target group Moodboard Com. goal Media Proposition Scope Communication Goal “ We want to inspire new students to become confident with their new environment.”

8. Introduction Theme Target group Moodboard Com. goal Media Proposition Scope Media

9. Introduction Theme Target group Moodboard Com. goal Media Proposition Scope Proposition “ We want to leave a long lasting impression on the TU Delft students, emphasizing the beneficial nature of the construction project and the organizational forte of the Delft community “

10.

11.

TeamplAy Briefing Presentation

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