The paradox of choice and insight - Coldfrontconf 2014

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The closing keynote of Coldfrontconf in Copenhagen, September 2014 talking about complexity in frontend development and myths about the app economy. And kittens.

Technology Software Entertainment & Humor

THE PARADOX
OF CHOICE AND
INSIGHT
Christian Heilmann (@codepo8)
Coldfrontconf
04/09/14, Christiania Copenhagen, Denmark

BAIT AND PESTER…
http://idontwantyourfuckingapp.tumblr.com/

COLLABORATIVE EDUCATION
https://www.youtube.com/watch?v=hC9sXz3tRow

WE’VE BECOME SELF-ENTERTAINING
https://www.youtube.com/watch?v=fwB8nbI4TuM

I LIKE $THING,
YOU SHOULD
ALSO BUILD
EVERYTHING IN
IT!

USE $THING WITH
$THING2 AND $THING3
AND ALL WORKS
AUTOMATICALLY!

Heilmann’s law of the internets:
“
Rule of Acquisition #190:
Hear all, trust nothing.

https://medium.com/@fredriknoren/on-generalization-608949214e63

CLEAR SEPARATION OF CONCERNS
HARDWARE (PC, Netbook, Laptop…)
SOFTWARE (OS, Desktop Programs, Services)
BROWSER (Firefox, or others…)
The Internets
(Data Services, Web Sites, Music, Movies, Kittens…)

http://www.futureinsights.com/home/the-state-of-the-componentised-web.html

http://www.w3.org/2014/07/mobile-web-app-state/

NO APPS RUSH…
https://www.comscore.com/Insights/Press-Releases/2014/8/comScore-s-US-Mobile-
App-Report-Available-for-Download
http://qz.com/253618/most-smartphone-users-download-zero-apps-per-month/

IT ALL JUST WORKS!
https://www.comscore.com/Insights/Press-Releases/2014/8/comScore-s-US-Mobile-
App-Report-Available-for-Download

THE WEB IS A FRAGMENTED MESS!
I DON’T WANT TO TEST ON LOTS OF
BROWSERS ON DIFFERENT PLATFORMS!! “

682,000 Devices
http://opensignal.com/reports/2014/android-fragmentation/

http://opensignal.com/reports/2014/android-fragmentation/

I DON’T WANT TO SUPPORT
DOZENS OF SCREEN SIZES! “

FORGET THE FOLD, THERE IS NO SCREEN!
Android Screen Sizes iOS Screen Sizes
http://opensignal.com/reports/2014/android-fragmentation/

Hating JavaScript is like hating the Internet.
The Internet is a cobweb of different
technologies cobbled together with duct
tape, string and chewing gum. It's not
elegantly designed in any way, because it's
more of a growing organism than it is a
machine constructed with intent.
“
Mattias Petter Johansson, Spotify
http://www.quora.com/Why-is-JavaScript-the-only-client-side-language-available/
answer/Mattias-Petter-Johansson

THE WEB IS BUILT TO LAST
“
If you build a web app today, it will run in
browsers 10 years from now. Good luck trying
the same with your favorite mobile OS
(excluding Firefox OS).
Paul Bakaus, Google (ex. Zynga)
http://paulbakaus.com/2014/08/26/the-web-is-built-to-last/

THINK OFFLINE FIRST!
ALEX FEYERKE — OFFLINE FIRST
https://www.youtube.com/watch?v=dPz_5-MEvcg

ENABLING MORE MAKERS…
https://apps.webmaker.org/designer

IT WILL GET MUCH, MUCH EASIER.
http://www.polymer-project.org/tools/designer/

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The paradox of choice and insight - Coldfrontconf 2014

1. THE PARADOX OF CHOICE AND INSIGHT Christian Heilmann (@codepo8) Coldfrontconf 04/09/14, Christiania Copenhagen, Denmark

3. BAIT AND PESTER… http://idontwantyourfuckingapp.tumblr.com/

6. BAIT AND PESTER… http://idontwantyourfuckingapp.tumblr.com/

7. BAIT AND PESTER… http://idontwantyourfuckingapp.tumblr.com/

8. BAIT AND PESTER… http://idontwantyourfuckingapp.tumblr.com/

10. BAIT AND PESTER… http://idontwantyourfuckingapp.tumblr.com/

11.

12. BROWSER DEVELOPER TOOLS ROCK!

13.

14. TOOLS I’D HAVE KILLED FOR IN THE PAST…

15. COLLABORATIVE EDUCATION https://www.youtube.com/watch?v=hC9sXz3tRow

16. WE’VE BECOME SELF-ENTERTAINING https://www.youtube.com/watch?v=fwB8nbI4TuM

17. I LIKE $THING, YOU SHOULD ALSO BUILD EVERYTHING IN IT!

18. USE $THING WITH $THING2 AND $THING3 AND ALL WORKS AUTOMATICALLY!

19. YOU NEED TO USE THAT POLYFILL!

20. TEST WITH CONTEXT…

21. CORRELATION AND CAUSALISATION

22. Heilmann’s law of the internets: “ Rule of Acquisition #190: Hear all, trust nothing.

23. https://medium.com/@fredriknoren/on-generalization-608949214e63

24.

25. BAIT AND PESTER… http://idontwantyourfuckingapp.tumblr.com/

26. BAIT AND PESTER… http://idontwantyourfuckingapp.tumblr.com/

27. BAIT AND PESTER… http://idontwantyourfuckingapp.tumblr.com/

28. WHY SO BUSY?

29. CLEAR SEPARATION OF CONCERNS HARDWARE (PC, Netbook, Laptop…) SOFTWARE (OS, Desktop Programs, Services) BROWSER (Firefox, or others…) The Internets (Data Services, Web Sites, Music, Movies, Kittens…)

30. THE END OF SEPARATION

31. APPS > WEB!

32.

33.

34.

35.

36.

37. http://www.futureinsights.com/home/the-state-of-the-componentised-web.html

38. http://www.w3.org/2014/07/mobile-web-app-state/

39. NO APPS RUSH… https://www.comscore.com/Insights/Press-Releases/2014/8/comScore-s-US-Mobile- App-Report-Available-for-Download http://qz.com/253618/most-smartphone-users-download-zero-apps-per-month/

40.

41. IT ALL JUST WORKS! https://www.comscore.com/Insights/Press-Releases/2014/8/comScore-s-US-Mobile- App-Report-Available-for-Download

42. IN THE END, DATA WINS OUT…

43. THE WEB IS A FRAGMENTED MESS! I DON’T WANT TO TEST ON LOTS OF BROWSERS ON DIFFERENT PLATFORMS!! “

44. 682,000 Devices http://opensignal.com/reports/2014/android-fragmentation/

45. http://opensignal.com/reports/2014/android-fragmentation/

46. I DON’T WANT TO SUPPORT DOZENS OF SCREEN SIZES! “

47. FORGET THE FOLD, THERE IS NO SCREEN! Android Screen Sizes iOS Screen Sizes http://opensignal.com/reports/2014/android-fragmentation/

48.

49. BAIT AND PESTER… http://idontwantyourfuckingapp.tumblr.com/

50. IT COULD ALL BE SO MUCH BETTER!

51. Hating JavaScript is like hating the Internet. The Internet is a cobweb of different technologies cobbled together with duct tape, string and chewing gum. It's not elegantly designed in any way, because it's more of a growing organism than it is a machine constructed with intent. “ Mattias Petter Johansson, Spotify http://www.quora.com/Why-is-JavaScript-the-only-client-side-language-available/ answer/Mattias-Petter-Johansson

52. THE WEB IS BUILT TO LAST “ If you build a web app today, it will run in browsers 10 years from now. Good luck trying the same with your favorite mobile OS (excluding Firefox OS). Paul Bakaus, Google (ex. Zynga) http://paulbakaus.com/2014/08/26/the-web-is-built-to-last/

53.

54.

55. APPS ARE JUST A FORM FACTOR

56. THINK OFFLINE FIRST! ALEX FEYERKE — OFFLINE FIRST https://www.youtube.com/watch?v=dPz_5-MEvcg

57. ENABLING MORE MAKERS… https://apps.webmaker.org/designer

58. IT WILL GET MUCH, MUCH EASIER. http://www.polymer-project.org/tools/designer/

59. http://makethumbnails.com/

60. MIX AND MATCH, USE WHAT YOU HAVE!

61.

62. THANKS! CHRIS HEILMANN @CODEPO8

The paradox of choice and insight - Coldfrontconf 2014

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