2. Content! Introduction!
Background!
Purpose of Study!
Scope!
!
User Research!
Overview!
Data Collection!
Data Analysis!
General Insights!
Typology!
Bi-axial Map!
Snapshot!
!
Design!
Information Architecture!
Mockups!
Usability Testing!
UI Design!
Demo Video!
!
Conclusion!
SWOT Analysis!
Future Implication!
3. Introduction! User Research! Design! Conclusion!
Sustainable housing offers a great spectrum of opportunities to promote economic development,
environmental stewardship, quality of life and social equality.(Golubchikov, 2012)!
!
Sustainable housing serves not only individuals, but also the entire society.(Armstrong, 2000)!
!
Building construction and use share the largest responsibilities in global resource use and
pollution emission. (ISOVER, 2008)!
!
Background!
4. Purpose!
This study aims to recognize the opportunities, identify insights, and propose a
mobile application concept with multiple functions that could help encourage
women’s transition toward environmentally sustainable housing. !
Introduction! User Research! Design! Conclusion!
5. Scope!
Ÿ
Environmental Dimension of Sustainable Housing!
Ÿ
Women’s Behaviors!
Ÿ
Housing Condition in US!
Introduction! User Research! Design! Conclusion!
7. Participant Strategy!
Recruitment:!
Post the information on Facebook and encourage my
friends to share it.!
!
Potential Participants:!
Women living alone!
Living in US!
Aged between 20 to 35!
12
Par8cipants
Introduction! User Research! Design! Conclusion!
10. General Insights!
General Insight 1:!
Women who live single have the sense of sustainability even it cannot be reflected by their
behaviors.!
General Insight 2:!
women care about how much money they should pay for housing, which somewhat
determines their behaviors in the upcoming future.!
General Insight 3:!
The majority of problems associated with the environmental sustainability of participants’
housing stem from the use of their household appliances.!
General Insight 4:!
Energy consumption is a good point to consider environmentally sustainable housing.!
!
* These insights are generated from both the survey and interview.!
!
!
Introduction! User Research! Design! Conclusion!
11. Bi-axial Map!
* Biaxial map enabled to study users separately and identify different opportunities based on their characteristics. The vertical axis
stands for the level of women’s economic concerns about housing. The horizontal axis stand for the level of women’s knowledge in
the field of sustainable housing. The four groups of women were labeled by different names based on their characteristics.!
Introduction! User Research! Design! Conclusion!
12. Snapshot!
Explorer Women (More Economic Concerns × Less Knowledgeable ): !
Insight 1:!
They are sensitive to money,
instead of the amount of energy.!
Opportunity 1:!
A convertor to translate the amount
of energy into the amount of
money.!
!
Insight 2:!
They only want the tips of selected
appliances, instead of the general
guidelines. !
Opportunity 2:!
An instruction booklet (paper or
digital) specifically created for their
appliances.!
Introduction! User Research! Design! Conclusion!
13. Free-style Women (Less Economic Concerns × Less Knowledgeable): !
Insight:!
They need an motivation to care
about environmentally sustainable
housing. !
!
Opportunity:!
Attractive items to encourage them
to pay attention to sustainable
housing !
Introduction! User Research! Design! Conclusion!
Snapshot!
14. Self-contradictory Women (More Economic Concerns × More Knowledgeable):!
Insight:!
They use their knowledge to
recognize gaps of sustainable
housing, and prefer cheap tools.!
!
Opportunity:!
Manual-control tools are used to
help record the detailed information
about energy consumption.!
Introduction! User Research! Design! Conclusion!
Snapshot!
15. Free-style Women (Less Economic Concerns × Less Knowledgeable): !
Insight:!
They care about the quality and
usability of the products or services. !
!
Opportunity:!
Advanced and innovative techniques
are desired to achieve
environmentally sustainable homes.!
Introduction! User Research! Design! Conclusion!
Snapshot!
21. Wireframe!
Welcome Page & Home Page!
These are the two screens
shared with all users.!
Introduction! User Research! Design! Conclusion!
22. Old User & New User Access!
The text (user name) will be
replaced with the user’s actual
name.!
Introduction! User Research! Design! Conclusion!
Wireframe!
23. Calculator – Select Apartment!
Before entering the real
calculator, users are required to
select their apartments first. They
are allowed to save the
apartment information in this App
for the future use.!
Introduction! User Research! Design! Conclusion!
Wireframe!
24. Calculator !
In this phase, the calculator for
individual appliance is available.!
Introduction! User Research! Design! Conclusion!
Wireframe!
25. Booklet Generator!
The booklet is generated based
on the appliances which users
selected. The purpose of the
booklet is to provide some using
tips in order to save energy.!
Introduction! User Research! Design! Conclusion!
Wireframe!
26. Booklet Filter!
Users are allowed to view the
tips for one specific appliance.
Also, they can download the
information or send it over via
email. !
Introduction! User Research! Design! Conclusion!
Wireframe!
27. Post Screen!
This screen presents all the
saved articles and blogs. Users
can review them or share with
others anytime.!
Introduction! User Research! Design! Conclusion!
Wireframe!
28. Journal - Calendar!
The consumption of the energy is
recorded separately for the
individual day. A calendar is
employed to organize these
records.!
Introduction! User Research! Design! Conclusion!
Wireframe!
29. Journal !
The consumed energy for the
appliances is calculated based
on time and money.!
!
More options are provided to
view the records for the entire
week or month.!
Introduction! User Research! Design! Conclusion!
Wireframe!
30. Journal - Weekly!
For the records of the entire
week, users can check the
consumed energy for each
appliance by tapping the icon of
the specific appliance.!
Introduction! User Research! Design! Conclusion!
Wireframe!
32. Usability Testing!
* I found two target user to try the demo app. This was not a serious test, but their feedbacks also contributed to high-level user experience.!
!
Introduction! User Research! Design! Conclusion!
45. Future Implication!
Ÿ Additional project to test the effectiveness of the app.!
Ÿ The study of environmentally sustainable housing for other regions and other groups of users.!
Ÿ The research of other dimensions (economic, social, cultural) of sustainable housing.!
!
Introduction! User Research! Design! Conclusion!