How to utilize calculated properties in your HubSpot setups
Some Data on Big Data
1. Designed by Carousel30
in Washington, DC
There’s more at
carousel30.com
Sources
http://www.internetretailer.com/2012/09/10/big-data-still-
big-mystery
http://practicalanalytics.wordpress.com/2012/04/09/bloomberg-
on-state-of-business-analytics
http://marciaconner.com/blog/data-on-big-data
http://www.idc.com/getdoc.jsp?containerId=prUS23355112#.UOT
mWLbZc7o
http://sourcedigit.com/700-big-data-market-size-forecasts-2012-17
KNOWLEDGEOFBIGDATA
RETAILERS
LARGE COMPANIES
SOME DATA ON
MARKET GROWTH
CREDITS
SOCIAL MEDIA
$100M+COMPANIES
USINGBUSINESSANALYTICS
DATAFLOWING
THROUGHWALMART’S
TRANSACTIONDATABASES
BIGDATA
MARKETFORECAST
basedonrelatedsoftware,hardware,
andservicesrevenue
BIGGESTCHALLENGE
BIG DATA(January 2013)
EVERY 60 SECONDS THERE ARE:
Have heard of
“Big Data”
Understand how
to apply it to
their business
Volume of data
Data variety
(structured &
unstructured data)
Data velocity (frequency
it’s generated)
80%
20%47%
Used them
in 2010
Used them
in 2012
(That’s 2.5 Petabytes)
90%
97%
34%
46%
2,500,000,
000,000,000
bytes
3,125 new photos uploaded to Flickr
3,600 new photos shared on Instagram
27,000 new posts on Tumblr
Brands receive 34,000 Facebook likes
47,000 iOS app downloads
4,320 minutes of video uploaded
20172014
2,000 Foursquare check-ins
0
10
20
30
40
50
60
$53.4B
$16.8B
$5.1B
2012
0110010101
1010101010
1011001011
0010101101
= 2,000
Legend