SlideShare a Scribd company logo
1 of 30
My Link Building Story
My Experience The first million visitors are the hardest
What You Need ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Our Strategies ,[object Object],[object Object],[object Object]
Srategy 1: Content Promotion 1.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Content Promotion 2.0 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Strategy 2: Link Requests ,[object Object],[object Object],[object Object]
Link Requests: co-citation/hubs ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Link Requests: .edu sites ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Link Requests: similar category sites ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Link Requests: How To Pitch ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Strategy 2: PR-SEO ,[object Object],[object Object]
PR-SEO – PR for Link Building ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
PR-SEO – Finding Reporters ,[object Object],[object Object],[object Object],[object Object],[object Object]
PR-SEO – Finding Reporters ,[object Object],[object Object],[object Object],[object Object]
PR-SEO – Reporter Research ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
PR-SEO - Pitching ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
PR-SEO What to Pitch ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
PR-SEO - Blogger Relations ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Additional Resources ,[object Object],[object Object],[object Object],[object Object]
BuzzStream for Link Building ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Link Building Process Find Prospects Review site Research contact info Research metrics Record in spreadsheet Personalized outreach Record in spreadsheet Check for link Make  outreach list Lookup previous outreach
The BuzzStream Process Find Prospects Review site BuzzMark It Personalized outreach Advanced Search
BuzzMarker ,[object Object],[object Object],[object Object]
Link Prospect CRM
Advanced Search
Outreach Tracking
Track Link Payments
Backlink Checker
Thanks! Free private beta invites for SEO Meetup http://kl.am/M7 Jeremy Bencken Co-founder, BuzzStream [email_address] Twitter: @jeb512 Note, capital “M”

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