Nastroje pre marketing - socialne media
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Nastroje pre marketing - socialne media Presentation Transcript

  • 1. Inovácie v marketinguPrehľad marketingových nástrojovAnalýza marketingových kampaní
  • 2. Prieskumy, Dotazníky, Formuláre• SurveyGizmo • Google Docs• SurveyMonkey 2
  • 3. Emailový marketing• Mailkit • Mailchimp 3
  • 4. Webová analytika• Foretaster (beta) • Google Analytics 4
  • 5. Webová analytika - Heatmaps• CrazyEgg • Myx.sk 5
  • 6. Webová analytika – User behavior• Mouseflow • ClickTale 6
  • 7. Návrhy webu - Wireframing• Gliffy • GoMockingBird 7
  • 8. Kontextová kampaň - Retargeting• Google AdWords • Etarget 8
  • 9. Sociálne médiá – Facebook• ShortStack App • Lujure 9
  • 10. Sociálne médiá – Analýza obsahu• ViralHeat • Ataxo Social Insider 10
  • 11. PR – Upozornenia• Google Alerts Inbound marketing Suite• HubSpot 11
  • 12. Sociálne médiá – Analýza vplyvu• Klout • Klábosení 12
  • 13. Sociálne médiá – Prepojenia• HootSuite • RSS Graffiti 13
  • 14. Sociálne médiá – Twitter• Tweet Deck • twhirl 14
  • 15. Ďakujem za Vašu pozornosťTeším sa na naše ďalšie stretnutie
  • 16. Kontakt• Branislav Bušovský konzultant• busovsky@gmail.com• 0903 52 79 70 16