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1
June 6, 2014
Client Confidential
Copyright 2014 – Sepharim Group, - All Rights Reserved Sepharim Group
$0	
  
$20,000	
  
$40,000	
  
$60,000	
  
$80,000	
  
$100,000	
  
$120,000	
  
2011	
   2012	
   2013	
  
MobileIron	
  Revenues	
  	
  
(thousands)	
  
So-ware	
  support	
  and	
  services	
  
Subscrip<on	
  
Perpetual	
  license	
  
158%	
  
2
June 6, 2014
Client Confidential
Copyright 2014 – Sepharim Group, - All Rights Reserved Sepharim Group
0	
  
10,000	
  
20,000	
  
30,000	
  
40,000	
  
50,000	
  
60,000	
  
70,000	
  
80,000	
  
1	
   2	
   3	
  
MobileIron	
  	
  
Customer	
  Acquis:on	
  Cost	
  Breakdown	
  
Commisions	
  
SG&A	
  
S&M	
  
Sales	
  and	
  Marke<ng	
  Growth	
  Rate	
  =	
  65%	
  
3
June 6, 2014
Client Confidential
Copyright 2014 – Sepharim Group, - All Rights Reserved Sepharim Group
0	
  
0.5	
  
1	
  
1.5	
  
2	
  
2.5	
  
2011	
   2012	
   2013	
  
MobileIron	
  Customer	
  Acquisi:on	
  Cost	
  
36%	
  Avg	
  Reduc<on	
  
4
June 6, 2014
Client Confidential
Copyright 2014 – Sepharim Group, - All Rights Reserved Sepharim Group
0	
  
20,000	
  
40,000	
  
60,000	
  
80,000	
  
100,000	
  
120,000	
  
2011	
   2012	
   2013	
  
Total	
  revenue	
  	
  
Research	
  and	
  development(1)	
  
MobileIron	
  R&D	
  Investment	
  to	
  Total	
  Revenue	
  
5
June 6, 2014
Client Confidential
Copyright 2014 – Sepharim Group, - All Rights Reserved Sepharim Group
0	
  
20,000	
  
40,000	
  
60,000	
  
80,000	
  
100,000	
  
120,000	
  
140,000	
  
2011	
   2012	
   2013	
  
MobileIron	
  FY	
  Rev	
  &	
  Expense	
  S1	
  Filing	
  
Total	
  revenue	
  	
  
Total	
  opera<ng	
  expenses	
  
2015	
  	
  
Profitability?	
  
Revenue/Employee	
  
188.5K	
  as	
  of	
  Dec	
  31st,	
  2013	
  
6
June 6, 2014
Client Confidential
Copyright 2014 – Sepharim Group, - All Rights Reserved Sepharim Group
2011	
   2012	
   2013	
  
Gross	
  billings	
  	
   $27,397	
  	
   $68,044	
  	
   $100,825	
  	
  
Recurring	
  billings	
  	
   $6,985	
  	
   $22,812	
  	
   $45,395	
  	
  
$0	
  	
  
$20,000	
  	
  
$40,000	
  	
  
$60,000	
  	
  
$80,000	
  	
  
$100,000	
  	
  
$120,000	
  	
  
MobileIron	
  Gross	
  Billings	
  
(thousands)	
  
48%	
  y/y	
  

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MobileIron s1 filing analysis

  • 1. 1 June 6, 2014 Client Confidential Copyright 2014 – Sepharim Group, - All Rights Reserved Sepharim Group $0   $20,000   $40,000   $60,000   $80,000   $100,000   $120,000   2011   2012   2013   MobileIron  Revenues     (thousands)   So-ware  support  and  services   Subscrip<on   Perpetual  license   158%  
  • 2. 2 June 6, 2014 Client Confidential Copyright 2014 – Sepharim Group, - All Rights Reserved Sepharim Group 0   10,000   20,000   30,000   40,000   50,000   60,000   70,000   80,000   1   2   3   MobileIron     Customer  Acquis:on  Cost  Breakdown   Commisions   SG&A   S&M   Sales  and  Marke<ng  Growth  Rate  =  65%  
  • 3. 3 June 6, 2014 Client Confidential Copyright 2014 – Sepharim Group, - All Rights Reserved Sepharim Group 0   0.5   1   1.5   2   2.5   2011   2012   2013   MobileIron  Customer  Acquisi:on  Cost   36%  Avg  Reduc<on  
  • 4. 4 June 6, 2014 Client Confidential Copyright 2014 – Sepharim Group, - All Rights Reserved Sepharim Group 0   20,000   40,000   60,000   80,000   100,000   120,000   2011   2012   2013   Total  revenue     Research  and  development(1)   MobileIron  R&D  Investment  to  Total  Revenue  
  • 5. 5 June 6, 2014 Client Confidential Copyright 2014 – Sepharim Group, - All Rights Reserved Sepharim Group 0   20,000   40,000   60,000   80,000   100,000   120,000   140,000   2011   2012   2013   MobileIron  FY  Rev  &  Expense  S1  Filing   Total  revenue     Total  opera<ng  expenses   2015     Profitability?   Revenue/Employee   188.5K  as  of  Dec  31st,  2013  
  • 6. 6 June 6, 2014 Client Confidential Copyright 2014 – Sepharim Group, - All Rights Reserved Sepharim Group 2011   2012   2013   Gross  billings     $27,397     $68,044     $100,825     Recurring  billings     $6,985     $22,812     $45,395     $0     $20,000     $40,000     $60,000     $80,000     $100,000     $120,000     MobileIron  Gross  Billings   (thousands)   48%  y/y