Valyou - din mobile lommebok? --------------------------------------------------- Hvordan måten vi betaler og shopper på vil endre seg fundamentalt - Tor Jacobsen, daglig leder, Valyou (TSM Nordic)

1. Your Mobile Wallet
MOBILE PULSE, MARCH 12th 2014
TOR JACOBSEN, VALYOU

2. TAP2PAY PROJECT 2011
2

3. OWNED BY
BANK AND MNO

5. MOBILE WALLETS CONCEPT ARE EMERGING

7. NORWAY - A PERFECT MARKET TO LAUNCH MOBILE FINANCIAL SERVICES
More than 80% penetration of smartphones
-
More than 30% NFC terminals and increasing
-
A history of collaboration

8. VALYOU
AN OPEN WALLET

9. VAST MAJORITY OF CARD ISSUERS ARE READY FOR
ONBOARDING IN THE VALYOU WALLET

10. VALYOU WALLET STRATEGY
Card Issuer Services = Widgets
Common Infrastructure & innovative channel

11. 2-3 TIMES PER MONTH 2-3 TIMES PER WEEK 2-3 TIMES PER DAY

12. PAYMENT
ACCESS
TICKETING
VALYOU
CATEGORIES

13. PAYMENT
THE FIRST VALYOU
SERVICE

14. NEAR FIELD COMMUNICATION (NFC)
TECHNOLOGY AND STANDARDS

15. SIM BASED SECURE ELEMENT
TECHNOLOGY AND STANDARDS

16. SMOOTH ONBOARDING
BUILT ON INTERNATIONAL STANDARDS

18. CHOOSE YOUR PREFERRED
CARD

19. EASY OVERVIEW OF YOUR
LATEST PURCHASES

20. OFFERS AND COUPONS

25. «IT WAS SHOCKING SIMPLE WHEN I
JUST PUT DOWN THE MOBILE
OVER THE TERMINAL»
«I WAS IMPRESSED THAT IT
WORKED EVEN IF THE MOBILE
WAS TURNED OFF»
«FIRST TIME IT WAS LIKE «WOW, IT
WORKS». AND YOU ARE GETTING SO
QUICKLY USED TO IT»
86 %
OF RESPONDENTS ARE SATISFIED OR VERY SATISFIED WITH VALYOU

26. OF RESPONDENTS CLAIMED THAT TRANSACTION TIME IS SHORTER WITH VALYOU
71 %
«IT WAS SHOCKING SIMPLE WHEN I
JUST PUT DOWN THE MOBILE
OVER THE TERMINAL»
«I WAS IMPRESSED THAT IT
WORKED EVEN IF THE MOBILE
WAS TURNED OFF»
«FIRST TIME IT WAS LIKE «WOW, IT
WORKS». AND YOU ARE GETTING SO
QUICKLY USED TO IT»

27. Beta launch
1000 users
Launch of Valyou 1.0
Production test
200 users