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A Brand CalledAnubha By Anubha Upadhyay anubhaupadhyay@gmail.comhttp://www.linkedin.com/in/anubhaupadhyay
In city of Ghats…. Iwas born and raised up…
At nineteen  I went to Graduation School in the city However for threeyears I only made two friends… Microlite.. As I was part of NCC- Air Wing Computer..  As I completed my DOEACC course
Later… I realized Lotus flower  is not born to be so beautiful Life favors courage, confidence, and efforts
So… Imade a choice upon Post Graduation Gave up the offer  		to be a Post Graduate candidate in New Delhi Migrated to Mysore at SDMIMD 		without knowing what the future would be…
 went to Post Graduation college  volunteered to help seniors worked in Advertising team of “Dimensions”, the quarterly magazine  headed “Magistry” an online game in “Naissance 07”, Management Fest  won prizes in “Manage- An International management fest” for Marketing Game  Did  Stage Management for Infosys in Global Organization Development Summit (GODS), an International Event  and …  made a lot of friends I	ANUBHA
“ I felt something within myself should be overcome and I did… ”
My Internship with Indian Oil Corporation Limited…. I was fascinated by the strong business climate and soon started my project at XTRACARE retail outlets. I made a plan and carried out the research for the customers, participated in merchandise ordering, buying, and stocking; trained new employees; built up and maintained customer databases and assisted in managing the retail outlets. Later I did few projects for  HUGHES, ESCHER , JWT & Disney….
Meanwhile I got placed in TNT… Ifound that it is a perfect place for beginners to be familiar with business practices, observe consumer behaviors, and enhance persuasion skills Iwas delighted to find that my prior sales experience would be helpful in a marketing era where the role of consumers and the importance of interactive communication had been focused on…
Now I am heading Marketing and PR at Stellar… I found a launch-pad to learn and execute …. "Here's to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square hole. The ones who see things differently. They're not fond of rules. And they have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them. About the only thing you can't do is ignore them. Because they change things. They push the human race forward. And while some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do-  goodreads” This time with lots of courage & passion to make things happen.. I will conquer my DREAMS… & so
 As Marketing is being challenged by Media Clutter Market Fragmentation  Technology Innovation Touchpoints Interaction Then it means Everybody within a company is, could, and should be a marketer
The Marketing Universe 4P 4C 4E I CONCLUDED THAT… + + = Product Price Place Promotion Consumer Cost Convenience Communication Experience Exchange Everyplace Evangelism A gradual integration process in mind and practice
That is why  I am now a PGDM candidate  in Marketing & Systems from SDMIMD-Mysore  having a work-ex of almost 3+ years in Marketing & PR… My  strong internet information collection & research skills ability to adapt to various situations desire to learn new concepts Is definitely helping me out to become a better a professional….
The appropriate person fits the appropriate position, and that’s what I firmly believed in. Thanks for Your Precious Time!

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Anubha

  • 1. A Brand CalledAnubha By Anubha Upadhyay anubhaupadhyay@gmail.comhttp://www.linkedin.com/in/anubhaupadhyay
  • 2. In city of Ghats…. Iwas born and raised up…
  • 3. At nineteen I went to Graduation School in the city However for threeyears I only made two friends… Microlite.. As I was part of NCC- Air Wing Computer.. As I completed my DOEACC course
  • 4. Later… I realized Lotus flower is not born to be so beautiful Life favors courage, confidence, and efforts
  • 5. So… Imade a choice upon Post Graduation Gave up the offer to be a Post Graduate candidate in New Delhi Migrated to Mysore at SDMIMD without knowing what the future would be…
  • 6. went to Post Graduation college volunteered to help seniors worked in Advertising team of “Dimensions”, the quarterly magazine headed “Magistry” an online game in “Naissance 07”, Management Fest won prizes in “Manage- An International management fest” for Marketing Game Did Stage Management for Infosys in Global Organization Development Summit (GODS), an International Event and … made a lot of friends I ANUBHA
  • 7. “ I felt something within myself should be overcome and I did… ”
  • 8. My Internship with Indian Oil Corporation Limited…. I was fascinated by the strong business climate and soon started my project at XTRACARE retail outlets. I made a plan and carried out the research for the customers, participated in merchandise ordering, buying, and stocking; trained new employees; built up and maintained customer databases and assisted in managing the retail outlets. Later I did few projects for HUGHES, ESCHER , JWT & Disney….
  • 9. Meanwhile I got placed in TNT… Ifound that it is a perfect place for beginners to be familiar with business practices, observe consumer behaviors, and enhance persuasion skills Iwas delighted to find that my prior sales experience would be helpful in a marketing era where the role of consumers and the importance of interactive communication had been focused on…
  • 10. Now I am heading Marketing and PR at Stellar… I found a launch-pad to learn and execute …. "Here's to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square hole. The ones who see things differently. They're not fond of rules. And they have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them. About the only thing you can't do is ignore them. Because they change things. They push the human race forward. And while some may see them as the crazy ones, we see genius. Because the people who are crazy enough to think they can change the world, are the ones who do-  goodreads” This time with lots of courage & passion to make things happen.. I will conquer my DREAMS… & so
  • 11. As Marketing is being challenged by Media Clutter Market Fragmentation Technology Innovation Touchpoints Interaction Then it means Everybody within a company is, could, and should be a marketer
  • 12. The Marketing Universe 4P 4C 4E I CONCLUDED THAT… + + = Product Price Place Promotion Consumer Cost Convenience Communication Experience Exchange Everyplace Evangelism A gradual integration process in mind and practice
  • 13. That is why I am now a PGDM candidate in Marketing & Systems from SDMIMD-Mysore having a work-ex of almost 3+ years in Marketing & PR… My strong internet information collection & research skills ability to adapt to various situations desire to learn new concepts Is definitely helping me out to become a better a professional….
  • 14. The appropriate person fits the appropriate position, and that’s what I firmly believed in. Thanks for Your Precious Time!