Before I knew it, I found myself with a campus offerfrom NIIT, an awesome place to work! They spentno time in checking me out – assigning all sorts ofprojects across marketing, sales and businessdevelopment.
As his role entailed creating a new channel, he ran the subgroup independently and handled, not just the productcreation, the channel for delivery of service developed, builtthe product positioning and communication and post launchdrove Sales across India for the product line and exceededrevenue targets. A wonderful professional and friend.” –Ashok Clement T, VP Marketing, NIITHe is person of possibility - His enthusiasm is palpable. – L.Balasubramanian, President NIIT“Enthusiastic, high energy engine! Focused on results,unravels new methods and means through out-of-the-boxthinking. Strategic marketeer.” – P. Rajendran, COO, NIIT“I worked with Shalu on a project called "Swift Jyoti" formass computer literacy. I developed the product in oneweek and Shalu sold it for four weeks. More than 100,000people got trained in a month paying $10 each. NIIT made amillion. He is quick, accurate and very efficient, this guy.When he is in the mood....” - Sugata Mitra, Chief Scientist,NIIT
I did not disappoint!– I launched newproducts, enrolments surged, salesboomed, I ran joint promos with Coke,Times of India, AirTel, Eveready,Reebok, Microsoft etc, created hugelysuccessful events and more
“Shalu always amazes me with hiscreativity and ability to think completelyout of the box.He has a unique combination ofdreaming the unthinkable and thencreating a reality out of the same.” –Piyush Srivastava, VP, NIIT“Some of my most enjoyable times atNIIT were with shalu. He is amazinglycreative and extremly detailed in anyproject that he undertakes andespecially has an enviable commitmentto ensure its success. Jeffery Peter,Regional Manager, NIIT“Shalu is a great person to have in yourteam. He is full of ideas and full of beansall the time. He was looked upon for hiscreative ideas and high energy levels. Heled his teams well and was very affableand managed to consistently deliverresults.” Gagan Adlakha, RegionalManager, NIIT
The highlight was anincentive trip to Goa forour entire team after weall exceeded our targetsfor the year.
He was awesome in terms of recognizingopportunities and his attention to detailwas fantastic. Vikas Gugnani, HR Manager,NIIT Technologies“Shalu has been one of the most focused,extremely result oriented businessmanager,I have worked with. He is alwaysfull of brilliant ideas to archive goals andmotivate people. Last but not the least, heis fun to work with.” Manali Pathak, ProjectManager NIIT Technologies.
In the middle of 2005, I joined Polaroid ascountry manager for ASEAN and IndiaI helped to maximize the revenue potentialat the dying stages of the photographybusiness and helped establish the consumerelectronics business in competitive Asianmarkets.“Shalu was a very result orientedexecutive with a very good customerorientation. He managed tosuccessfully redesign our distributionfootprint in India and worked very wellwith our complex ditribution networkin that country.I vividly remember Shalu as a verytalented and hi-potential executive.The experience for me was verypositive. Gianfranco Palma, President,Polaroid“Shalu is an eager manager, adept atkeeping the customers perspective inmind while working internally to buildeffective solutions. He presided over aperiod of fast business growth in hisarea of responsibility.” Scott Bayles, VP,Polaroid
I ran workshops with …communication skillsI created, offered andconducted workshopson Creativity, SocialMedia, CommunicationSkills and Blogging formany organizations inSingapore
In 2009, I co-founded Tickled Media – an online companybased out of Singapore. We started building communitiesaround our websites when few people had heard of the idea
I learnt and mastered many aspectsof digital marketing and operations– CPC advertising, Newslettermarketing, technical aspects ofrunning websites, creatingmarketing solutions for clientsamong others
I also squeezed out timeto teach marketing at afew Singapore B-schools– and refreshed my ownMBA in the process!