More than Just Lines on a Map: Best Practices for U.S Bike Routes
Digital marketing ppt
1.
2. DIGITAL MARKETING
Digital marketing includes Internet marketing techniques,
such as SEO, SEM and link building. It also extends to non-
Internet channels that provide digital media, such as mobile
phones (both SMS and MMS), callback and on-hold mobile
ring tones Social Media Marketing , display advertising, e–
books, optical disks and games, and any other form of digital
media.
According to the DIGITAL MARKETING INSTITUTE, Digital
Marketing is the use of digital channels to promote or market
products and services to consumers and businesses.
3. INTERNET MARKETING
Internet marketing, or online marketing, refers to
advertising and marketing efforts that use the Web and
email to drive direct sales via electronic commerce, in
addition to sales leads from Web sites or emails.
Internet marketing and online advertising efforts are
typically used in conjunction with traditional types of
advertising like radio, television, newspapers and
magazines.
4. Search engine
optimization (SEO) is the
process of affecting the
visibility of a website or a
web page in a search
engine’s unpaid results -
often referred to as
"natural," "organic, or
"earned" results.
SEO classes provides every
student an overall SEO
Knowledge through practical
assignments. The course has
been designed in such a way
that its every step helps
students to derive satisfaction
and better career life.
5. SMO = Social Media
Optimization / Search
Marketing Optimization
Others refer to it as search
marketing optimization.
Either way, it is the next wave
of online marketing, the
perfect marriage between
search engine optimization
(SEO) and social media. As a
business in the Internet Age,
you can’t exist without
addressing the critical issues
of online visibility and
customer interaction. That’s
exactly what SMO is designed
to do.
6. PPC also called cost
per click, is an
internet advertising
model used to direct
traffic to websites, in
which advertisers pay
the publisher
(typically a website
owner) when the ad is
clicked. It is defined
simply as “the
amount spent to get
an advertisement
clicked.”
7.
8. DIGITAL MARKETING STRATEGY SUCCESS FACTOR
An effective digital strategy will
help you take the right decisions to
make a company successful
online. A strategy process model
provides a framework that gives a
logical sequence to follow
to ensure inclusion of all key
activities of strategy development
and implementation. We
recommend the SOSTAC planning
approach
A Digital Marketing Strategy
should involve a review to check
that all of your capabilities are in
place to help your organisation
manage all of the digital
touchpoints
9. Success Digital are a specialist digital recruitment agency helping match
the very best talent to the hottest jobs across the digital space. With
offices in both London and Manchester we work with some of the biggest
brands in the industry to fill jobs in digital marketing, SEO, social
media, web design and ECommerce.
10. Digital Marketing Pvt Ltd.
1187/13 Govind Puri, Kalkaji
New Delhi - 110019
Contact: 011-26235343, 9990779722
Email: info@wici.in