37. Purpose of Call We are looking at potential people like you who can join this business. Mr. Mathur strongly recommended your name and suggested that I should discuss this business proposition with you. Confirm time, date & place of COP Will Tuesday 11am be convenient for a meeting or Monday 4pm be better? Acknowledge & Close Thank you. I will see you at _____ on _____.
47. Research topic “Brand awareness and consumer perception about AEGON Religare Life Insurance Company”
48. Research objectives 1.To study the tastes, preferences, and buying behavior in urban area consumers in case of ARLIC 2.To analyze buying behavior of Middle Class People segment of consumers. 3.To create awareness about ARLIC in urban Area people.
49.
50. 1. Sample size -Consumers of life insurance, 50 nos 2. TIME FRAME I conducted my survey for 6weeks from 25th may to 14th august 3 . SAMPLING TECHNIQUE Connivance Sampling
51. Are you an agent of any of the insurance company?
52. If ‘Yes’ which of following company you are working for?