2. C-Corporation
They chose this so that their business
would not be a part of their
financials, the business would stand on
its own.
Selling Point-Of-Sale systems.
Scanning systems for small or medium
sized businesses.
Allow retailers to get customers
through check out quicker.
Track customer and inventory
information.
30 years in business.
3. HOW STARTED-Used to work for another company selling
the Point-Of-Sale systems, after a few years, decided to start own
business.
HOW FINANCED-Financed by a small bank loan.
WHY STARTED- Wanted to be independent. Have no boss.
WHAT TRAINING- Self taught, learning as going, plus the
experience from selling them with another company.
THEN TO NOW- More efficient. Less travel, more office work
thanks to technology. Demonstrations online instead of at customers
location. Can do more demonstrations per day.
4.
Good customer base.
Recommendations from customers, upgrades on current
hardware.
Personal freedom and working from home best benefits!
Making own hours, good for kids, and personal things.
Must stay up to date with business trends and be in contact
with new prospects.
Attend tradeshows and seminars to keep up-to-date.
Doing mailers constantly to have names to new prospects.
5. CHALLENGES
Challenges have been business and economic changes
over the years. When the economy is struggling, retailers
are hesitant to spend money and upgrade.
Most challenging thing is business changes, the
competition, constantly being aware of new things.
Technology changes so quickly its always a challenge to
keep up.
Learned to overcome this by working with other
businesses like theirs, sharing ideas to benefit both
companies.
Fatal flaws are not constantly connecting with new
prospects, having to constantly market and developing
new ways to be noticed by more people.
6. WHO ARE YOUR TWO CLOSEST COMPETITORS?
Internet Sales and National Direct Sales
HOW DO YOU ACHIVE COMPETITIVE
ADVANTAGE?
Offering personalized service and support.
HOW DO YOU SATISFY YOUR CUSTOMERS?
Good customer service.
HOW DO YOU BUILD CUSTOMER LOYALTY?
Being available when customers have problems.
7. STRATEGIES: Customer referrals and direct
marketing.
Staffing
QUALITIES: Honest and hardworking,
knowledge of the
business, diligent sales people.
8.
Planning to stay in business for the
extended future.
GOALS: Working hard, but enjoying
freedom of working for
themselves, setting own hours, and living
lives as they choose to.
10. ACCOUNTING
They do their own accounting.
HOW?
Using QuickBooks Accounting
Software.
11. SUMMARY
ADVICE FROM THE TREMBLAYS
“Find something that you like to do and turn it into a business.
Start out small and grow the business with as little debt as
possible. It’s so important to like what you do.”
Make sure you know what you are doing. (experience)
Family is more important then business.
Try your best, there is always something more to be done, like
in marketing.
