SlideShare a Scribd company logo

BITB -- Industry Stats and Trends

•Download as PPTX, PDF•
•
agencyside
agencyside

Bret Giles' presentation at agencyside's "Back in the Black" account team training.

BusinessNews & Politics
1 of 11
INDUSTRY STATS + TRENDS Bret Giles @bretgiles
media consumption
http://infomagination.typepad.com/blog/2009/07/killer-chart-the-obligatory-media-fragmentation-chart.html
media spending
Source: Forrester Research
Interactive Marketing Spend Source: Forrester Research, Inc. Source: Forrester Research
Source: Forrester’s Interactive Advertising Models (US Only)
Are we underutilizing digital media as a marketing vehicle or is it just that much more efficient and time rather than budget intensive?

Recommended

5 Need to Know Social Media Stats for 2018
5 Need to Know Social Media Stats for 20185 Need to Know Social Media Stats for 2018
5 Need to Know Social Media Stats for 2018Spokes Digital Media
 
The brand identity of "Dove"
The brand identity of "Dove"The brand identity of "Dove"
The brand identity of "Dove"Zaiga Kalnberzina
 
Brand Equity of Dove
Brand Equity of DoveBrand Equity of Dove
Brand Equity of DoveRidhima Arora
 
Dove Brand Analysis
Dove Brand AnalysisDove Brand Analysis
Dove Brand AnalysisNitesh Luthra
 
Dove
DoveDove
Dovechipakalirand
 
Dove Final Presentation
Dove Final PresentationDove Final Presentation
Dove Final PresentationPartha Misra
 
Keller Sbm3 03
Keller Sbm3 03Keller Sbm3 03
Keller Sbm3 03jhumu
 
Chapter 9 Creating Brand Equity
Chapter 9 Creating Brand EquityChapter 9 Creating Brand Equity
Chapter 9 Creating Brand Equitydona_sia
 

Recommended

5 Need to Know Social Media Stats for 2018
5 Need to Know Social Media Stats for 20185 Need to Know Social Media Stats for 2018
5 Need to Know Social Media Stats for 2018Spokes Digital Media
 
The brand identity of "Dove"
The brand identity of "Dove"The brand identity of "Dove"
The brand identity of "Dove"Zaiga Kalnberzina
 
Brand Equity of Dove
Brand Equity of DoveBrand Equity of Dove
Brand Equity of DoveRidhima Arora
 
Dove Brand Analysis
Dove Brand AnalysisDove Brand Analysis
Dove Brand AnalysisNitesh Luthra
 
Dove
DoveDove
Dovechipakalirand
 
Dove Final Presentation
Dove Final PresentationDove Final Presentation
Dove Final PresentationPartha Misra
 
Keller Sbm3 03
Keller Sbm3 03Keller Sbm3 03
Keller Sbm3 03jhumu
 
Chapter 9 Creating Brand Equity
Chapter 9 Creating Brand EquityChapter 9 Creating Brand Equity
Chapter 9 Creating Brand Equitydona_sia
 
Integrating Tumblr into a Social Engagement Strategy
Integrating Tumblr into a Social Engagement StrategyIntegrating Tumblr into a Social Engagement Strategy
Integrating Tumblr into a Social Engagement Strategyagencyside
 
A Guru or the Gang: Evaluating the 4 Methods of Social Media Agency Staffing
A Guru or the Gang: Evaluating the 4 Methods of Social Media Agency StaffingA Guru or the Gang: Evaluating the 4 Methods of Social Media Agency Staffing
A Guru or the Gang: Evaluating the 4 Methods of Social Media Agency Staffingagencyside
 
The 8 Wrong Questions Agencies are Asking about Social Media
The 8 Wrong Questions Agencies are Asking about Social MediaThe 8 Wrong Questions Agencies are Asking about Social Media
The 8 Wrong Questions Agencies are Asking about Social Mediaagencyside
 
The 23 Social and Digital Services Your Agency Should Be Selling, But Probabl...
The 23 Social and Digital Services Your Agency Should Be Selling, But Probabl...The 23 Social and Digital Services Your Agency Should Be Selling, But Probabl...
The 23 Social and Digital Services Your Agency Should Be Selling, But Probabl...agencyside
 
BITB -- Social Commerce and Facebook Credits
BITB -- Social Commerce and Facebook CreditsBITB -- Social Commerce and Facebook Credits
BITB -- Social Commerce and Facebook Creditsagencyside
 
BITB -- What Now?
BITB -- What Now?BITB -- What Now?
BITB -- What Now?agencyside
 
BITB -- Tethered Services
BITB -- Tethered ServicesBITB -- Tethered Services
BITB -- Tethered Servicesagencyside
 
BITB -- Social CRM
BITB -- Social CRMBITB -- Social CRM
BITB -- Social CRMagencyside
 
BITB -- Search Marketing
BITB -- Search MarketingBITB -- Search Marketing
BITB -- Search Marketingagencyside
 
BITB -- Pricing: More Fees to the Agency, Less Money to the Media
BITB -- Pricing: More Fees to the Agency, Less Money to the MediaBITB -- Pricing: More Fees to the Agency, Less Money to the Media
BITB -- Pricing: More Fees to the Agency, Less Money to the Mediaagencyside
 
BITB -- Outsourcing
BITB -- OutsourcingBITB -- Outsourcing
BITB -- Outsourcingagencyside
 
BITB -- New Technologies, New Marketing
BITB -- New Technologies, New MarketingBITB -- New Technologies, New Marketing
BITB -- New Technologies, New Marketingagencyside
 
BITB -- Key Terms and Tools
BITB -- Key Terms and ToolsBITB -- Key Terms and Tools
BITB -- Key Terms and Toolsagencyside
 
BITB -- Facebook Marketing
BITB -- Facebook MarketingBITB -- Facebook Marketing
BITB -- Facebook Marketingagencyside
 
BITB -- The Digitally Integrated Pitch
BITB -- The Digitally Integrated PitchBITB -- The Digitally Integrated Pitch
BITB -- The Digitally Integrated Pitchagencyside
 
BITB -- Digital Media Grows Up
BITB -- Digital Media Grows UpBITB -- Digital Media Grows Up
BITB -- Digital Media Grows Upagencyside
 
BITB -- Content as an Asset
BITB -- Content as an AssetBITB -- Content as an Asset
BITB -- Content as an Assetagencyside
 
BITB -- Social Media Marketing
BITB -- Social Media MarketingBITB -- Social Media Marketing
BITB -- Social Media Marketingagencyside
 
BITB -- We The Media
BITB -- We The MediaBITB -- We The Media
BITB -- We The Mediaagencyside
 
BITB -- Uncovering Opportunities
BITB -- Uncovering OpportunitiesBITB -- Uncovering Opportunities
BITB -- Uncovering Opportunitiesagencyside
 
Eni 2024 1Q Results - 24.04.24 business.
Eni 2024 1Q Results - 24.04.24 business.Eni 2024 1Q Results - 24.04.24 business.
Eni 2024 1Q Results - 24.04.24 business.Eni
 
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableCall Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableDipal Arora
 

More Related Content

More from agencyside

Integrating Tumblr into a Social Engagement Strategy
Integrating Tumblr into a Social Engagement StrategyIntegrating Tumblr into a Social Engagement Strategy
Integrating Tumblr into a Social Engagement Strategyagencyside
 
A Guru or the Gang: Evaluating the 4 Methods of Social Media Agency Staffing
A Guru or the Gang: Evaluating the 4 Methods of Social Media Agency StaffingA Guru or the Gang: Evaluating the 4 Methods of Social Media Agency Staffing
A Guru or the Gang: Evaluating the 4 Methods of Social Media Agency Staffingagencyside
 
The 8 Wrong Questions Agencies are Asking about Social Media
The 8 Wrong Questions Agencies are Asking about Social MediaThe 8 Wrong Questions Agencies are Asking about Social Media
The 8 Wrong Questions Agencies are Asking about Social Mediaagencyside
 
The 23 Social and Digital Services Your Agency Should Be Selling, But Probabl...
The 23 Social and Digital Services Your Agency Should Be Selling, But Probabl...The 23 Social and Digital Services Your Agency Should Be Selling, But Probabl...
The 23 Social and Digital Services Your Agency Should Be Selling, But Probabl...agencyside
 
BITB -- Social Commerce and Facebook Credits
BITB -- Social Commerce and Facebook CreditsBITB -- Social Commerce and Facebook Credits
BITB -- Social Commerce and Facebook Creditsagencyside
 
BITB -- What Now?
BITB -- What Now?BITB -- What Now?
BITB -- What Now?agencyside
 
BITB -- Tethered Services
BITB -- Tethered ServicesBITB -- Tethered Services
BITB -- Tethered Servicesagencyside
 
BITB -- Social CRM
BITB -- Social CRMBITB -- Social CRM
BITB -- Social CRMagencyside
 
BITB -- Search Marketing
BITB -- Search MarketingBITB -- Search Marketing
BITB -- Search Marketingagencyside
 
BITB -- Pricing: More Fees to the Agency, Less Money to the Media
BITB -- Pricing: More Fees to the Agency, Less Money to the MediaBITB -- Pricing: More Fees to the Agency, Less Money to the Media
BITB -- Pricing: More Fees to the Agency, Less Money to the Mediaagencyside
 
BITB -- Outsourcing
BITB -- OutsourcingBITB -- Outsourcing
BITB -- Outsourcingagencyside
 
BITB -- New Technologies, New Marketing
BITB -- New Technologies, New MarketingBITB -- New Technologies, New Marketing
BITB -- New Technologies, New Marketingagencyside
 
BITB -- Key Terms and Tools
BITB -- Key Terms and ToolsBITB -- Key Terms and Tools
BITB -- Key Terms and Toolsagencyside
 
BITB -- Facebook Marketing
BITB -- Facebook MarketingBITB -- Facebook Marketing
BITB -- Facebook Marketingagencyside
 
BITB -- The Digitally Integrated Pitch
BITB -- The Digitally Integrated PitchBITB -- The Digitally Integrated Pitch
BITB -- The Digitally Integrated Pitchagencyside
 
BITB -- Digital Media Grows Up
BITB -- Digital Media Grows UpBITB -- Digital Media Grows Up
BITB -- Digital Media Grows Upagencyside
 
BITB -- Content as an Asset
BITB -- Content as an AssetBITB -- Content as an Asset
BITB -- Content as an Assetagencyside
 
BITB -- Social Media Marketing
BITB -- Social Media MarketingBITB -- Social Media Marketing
BITB -- Social Media Marketingagencyside
 
BITB -- We The Media
BITB -- We The MediaBITB -- We The Media
BITB -- We The Mediaagencyside
 
BITB -- Uncovering Opportunities
BITB -- Uncovering OpportunitiesBITB -- Uncovering Opportunities
BITB -- Uncovering Opportunitiesagencyside
 

More from agencyside (20)

Integrating Tumblr into a Social Engagement Strategy
Integrating Tumblr into a Social Engagement StrategyIntegrating Tumblr into a Social Engagement Strategy
Integrating Tumblr into a Social Engagement Strategy
 
A Guru or the Gang: Evaluating the 4 Methods of Social Media Agency Staffing
A Guru or the Gang: Evaluating the 4 Methods of Social Media Agency StaffingA Guru or the Gang: Evaluating the 4 Methods of Social Media Agency Staffing
A Guru or the Gang: Evaluating the 4 Methods of Social Media Agency Staffing
 
The 8 Wrong Questions Agencies are Asking about Social Media
The 8 Wrong Questions Agencies are Asking about Social MediaThe 8 Wrong Questions Agencies are Asking about Social Media
The 8 Wrong Questions Agencies are Asking about Social Media
 
The 23 Social and Digital Services Your Agency Should Be Selling, But Probabl...
The 23 Social and Digital Services Your Agency Should Be Selling, But Probabl...The 23 Social and Digital Services Your Agency Should Be Selling, But Probabl...
The 23 Social and Digital Services Your Agency Should Be Selling, But Probabl...
 
BITB -- Social Commerce and Facebook Credits
BITB -- Social Commerce and Facebook CreditsBITB -- Social Commerce and Facebook Credits
BITB -- Social Commerce and Facebook Credits
 
BITB -- What Now?
BITB -- What Now?BITB -- What Now?
BITB -- What Now?
 
BITB -- Tethered Services
BITB -- Tethered ServicesBITB -- Tethered Services
BITB -- Tethered Services
 
BITB -- Social CRM
BITB -- Social CRMBITB -- Social CRM
BITB -- Social CRM
 
BITB -- Search Marketing
BITB -- Search MarketingBITB -- Search Marketing
BITB -- Search Marketing
 
BITB -- Pricing: More Fees to the Agency, Less Money to the Media
BITB -- Pricing: More Fees to the Agency, Less Money to the MediaBITB -- Pricing: More Fees to the Agency, Less Money to the Media
BITB -- Pricing: More Fees to the Agency, Less Money to the Media
 
BITB -- Outsourcing
BITB -- OutsourcingBITB -- Outsourcing
BITB -- Outsourcing
 
BITB -- New Technologies, New Marketing
BITB -- New Technologies, New MarketingBITB -- New Technologies, New Marketing
BITB -- New Technologies, New Marketing
 
BITB -- Key Terms and Tools
BITB -- Key Terms and ToolsBITB -- Key Terms and Tools
BITB -- Key Terms and Tools
 
BITB -- Facebook Marketing
BITB -- Facebook MarketingBITB -- Facebook Marketing
BITB -- Facebook Marketing
 
BITB -- The Digitally Integrated Pitch
BITB -- The Digitally Integrated PitchBITB -- The Digitally Integrated Pitch
BITB -- The Digitally Integrated Pitch
 
BITB -- Digital Media Grows Up
BITB -- Digital Media Grows UpBITB -- Digital Media Grows Up
BITB -- Digital Media Grows Up
 
BITB -- Content as an Asset
BITB -- Content as an AssetBITB -- Content as an Asset
BITB -- Content as an Asset
 
BITB -- Social Media Marketing
BITB -- Social Media MarketingBITB -- Social Media Marketing
BITB -- Social Media Marketing
 
BITB -- We The Media
BITB -- We The MediaBITB -- We The Media
BITB -- We The Media
 
BITB -- Uncovering Opportunities
BITB -- Uncovering OpportunitiesBITB -- Uncovering Opportunities
BITB -- Uncovering Opportunities
 

Recently uploaded

Eni 2024 1Q Results - 24.04.24 business.
Eni 2024 1Q Results - 24.04.24 business.Eni 2024 1Q Results - 24.04.24 business.
Eni 2024 1Q Results - 24.04.24 business.Eni
 
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableCall Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableDipal Arora
 
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service JamshedpurVIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service JamshedpurSuhani Kapoor
 
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...lizamodels9
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Neil Kimberley
 
Call Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine ServiceCall Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine Serviceritikaroy0888
 
GD Birla and his contribution in management
GD Birla and his contribution in managementGD Birla and his contribution in management
GD Birla and his contribution in managementchhavia330
 
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdfRenandantas16
 
DEPED Work From Home WORKWEEK-PLAN.docx
DEPED Work From Home WORKWEEK-PLAN.docxDEPED Work From Home WORKWEEK-PLAN.docx
DEPED Work From Home WORKWEEK-PLAN.docxRodelinaLaud
 
Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Roland Driesen
 
Sales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for SuccessSales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for SuccessAggregage
 
VIP Kolkata Call Girl Howrah 👉 8250192130 Available With Room
VIP Kolkata Call Girl Howrah 👉 8250192130 Available With RoomVIP Kolkata Call Girl Howrah 👉 8250192130 Available With Room
VIP Kolkata Call Girl Howrah 👉 8250192130 Available With Roomdivyansh0kumar0
 
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyThe Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyEthan lee
 
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Dave Litwiller
 
The CMO Survey - Highlights and Insights Report - Spring 2024
The CMO Survey - Highlights and Insights Report - Spring 2024The CMO Survey - Highlights and Insights Report - Spring 2024
The CMO Survey - Highlights and Insights Report - Spring 2024christinemoorman
 
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...anilsa9823
 
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒anilsa9823
 
Cash Payment 9602870969 Escort Service in Udaipur Call Girls
Cash Payment 9602870969 Escort Service in Udaipur Call GirlsCash Payment 9602870969 Escort Service in Udaipur Call Girls
Cash Payment 9602870969 Escort Service in Udaipur Call GirlsApsara Of India
 
RE Capital's Visionary Leadership under Newman Leech
RE Capital's Visionary Leadership under Newman LeechRE Capital's Visionary Leadership under Newman Leech
RE Capital's Visionary Leadership under Newman LeechNewman George Leech
 

Recently uploaded (20)

Eni 2024 1Q Results - 24.04.24 business.
Eni 2024 1Q Results - 24.04.24 business.Eni 2024 1Q Results - 24.04.24 business.
Eni 2024 1Q Results - 24.04.24 business.
 
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service AvailableCall Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
Call Girls Pune Just Call 9907093804 Top Class Call Girl Service Available
 
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service JamshedpurVIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
VIP Call Girl Jamshedpur Aashi 8250192130 Independent Escort Service Jamshedpur
 
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
Call Girls In DLf Gurgaon ➥99902@11544 ( Best price)100% Genuine Escort In 24...
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023
 
Call Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine ServiceCall Girls In Panjim North Goa 9971646499 Genuine Service
Call Girls In Panjim North Goa 9971646499 Genuine Service
 
GD Birla and his contribution in management
GD Birla and his contribution in managementGD Birla and his contribution in management
GD Birla and his contribution in management
 
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf0183760ssssssssssssssssssssssssssss00101011 (27).pdf
0183760ssssssssssssssssssssssssssss00101011 (27).pdf
 
DEPED Work From Home WORKWEEK-PLAN.docx
DEPED Work From Home WORKWEEK-PLAN.docxDEPED Work From Home WORKWEEK-PLAN.docx
DEPED Work From Home WORKWEEK-PLAN.docx
 
Nepali Escort Girl Kakori \ 9548273370 Indian Call Girls Service Lucknow ₹,9517
Nepali Escort Girl Kakori \ 9548273370 Indian Call Girls Service Lucknow ₹,9517Nepali Escort Girl Kakori \ 9548273370 Indian Call Girls Service Lucknow ₹,9517
Nepali Escort Girl Kakori \ 9548273370 Indian Call Girls Service Lucknow ₹,9517
 
Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...Ensure the security of your HCL environment by applying the Zero Trust princi...
Ensure the security of your HCL environment by applying the Zero Trust princi...
 
Sales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for SuccessSales & Marketing Alignment: How to Synergize for Success
Sales & Marketing Alignment: How to Synergize for Success
 
VIP Kolkata Call Girl Howrah 👉 8250192130 Available With Room
VIP Kolkata Call Girl Howrah 👉 8250192130 Available With RoomVIP Kolkata Call Girl Howrah 👉 8250192130 Available With Room
VIP Kolkata Call Girl Howrah 👉 8250192130 Available With Room
 
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case studyThe Coffee Bean & Tea Leaf(CBTL), Business strategy case study
The Coffee Bean & Tea Leaf(CBTL), Business strategy case study
 
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
 
The CMO Survey - Highlights and Insights Report - Spring 2024
The CMO Survey - Highlights and Insights Report - Spring 2024The CMO Survey - Highlights and Insights Report - Spring 2024
The CMO Survey - Highlights and Insights Report - Spring 2024
 
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
Lucknow 💋 Escorts in Lucknow - 450+ Call Girl Cash Payment 8923113531 Neha Th...
 
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
VIP Call Girls In Saharaganj ( Lucknow ) 🔝 8923113531 🔝 Cash Payment (COD) 👒
 
Cash Payment 9602870969 Escort Service in Udaipur Call Girls
Cash Payment 9602870969 Escort Service in Udaipur Call GirlsCash Payment 9602870969 Escort Service in Udaipur Call Girls
Cash Payment 9602870969 Escort Service in Udaipur Call Girls
 
RE Capital's Visionary Leadership under Newman Leech
RE Capital's Visionary Leadership under Newman LeechRE Capital's Visionary Leadership under Newman Leech
RE Capital's Visionary Leadership under Newman Leech
 

BITB -- Industry Stats and Trends

Editor's Notes

  1. Here’s a different way of looking at the same data. You’ll notice the “pie” is getting bigger with Interactive Marketing budgets growing from 12% of total ad spend in 2009 to 21% in 2014. You’ll also notice how Social and Mobile are growing while Display is shrinking.http://blogs.forrester.com/marketing/2009/07/interactive-marketing-nears-55-billion-advertising-overall-declines.html