The document is a guide for networking at the Affiliate Summit East 2009 in New York City, emphasizing the importance of defining goals, preparing for networking opportunities, and following up after meetings. It includes tips on target attendee identification, effective communication strategies, and the significance of a memorable presence. Additionally, practical advice such as staying in the conference hotel and utilizing social media platforms is provided.

1. Affiliate Summit East 2009 Guide to Networking Shawn Collins, Co-founder, Affiliate Summit

2. Define Your Goals You can’t get ROI if you don’t identify the targeted “R”.

3. Stay in the Conference Hotel Hilton New York: $199 per night (non-refundable) and $249 per night (refundable). Informal networking all over the hotel before and after conference hours. SOLD OUT! Be an early bird next time.

4. Target List of Attendees Review list of attending companies. Seek out people in the Social Network. Set up meetings in NYC. Search Google images for people and create a discreet compilation of headshots of your targets.

5. http://network.affiliatesummit.com

6. Map Out Exhibitors

7. Business Cards

8. Read FeedFront Magazine http://www.feedfront.com

9. Prepare for Networking Opportunities Affiliate Meet Market Affiliate Summit Tweetup Exhibit Hall Meals Ask the Experts Affiliate Summit Karaoke Affiliate Triathlon

10. Pre-Engage Become part of the conversation with industry leaders. Call in to podcasts. Post comments to blogs. Send feedback to newsletters. Respond in forum threads. Add them on Twitter, Facebook, etc.

11. Follow on Twitter http://www.twitter.com #ase09

12. Name Tags Name tags will be color coded by attendee type. Find your target color and lock in.

13. Speakers on Twitter

14. Perfect Your Elevator Speech An elevator pitch (or elevator speech) is a brief overview of an idea for a product, service, or project. The pitch is so called because it can be delivered in the time span of an elevator ride (say, thirty seconds or 100-150 words). - Wikipedia

15. Do Your Homework Want to meet a speaker… read their bio on the Affiliate Summit site. Looking for a rep from a certain company… read up on their recent news and “About Us” page.

16. Be Memorable! The way you dress. Opening lines. Presence at the show as a sponsor.

17. K.I.S.S. Method Keep It Simple, Stupid. Surgical strike – be focused and concise. Leave the details for later.

18. Follow Up All the networking is for naught if you don’t follow up. Forget e-mail and phone – lead off with a hand-written note.

19. See you in New York City! Any questions? Contact us… [email_address] 417-2SUMMIT (278-6648) http://www.Twitter.com/affiliatesummit http://www.Facebook.com/affiliatesummit