During this workshop, Vivian offers you to reflect on the following question: What if the best war strategists had been growth hackers? What would they have done? What techniques would they have used to vanquish their enemies? In his intervention, Vivian presents three great strategists and the hacks that they could have achieved if they had been our contemporaries. The three strategists vanquished and/or subjected their enemies thanks to techniques that were as diverse as efficient. The aim is to familiarize yourself with their techniques so that you can draw inspiration from them for your future campaigns while adapting such techniques to your own strategy. Vivian Sarazin has been a freelance Growth Hacker for two years. He has helped launch several startups in various fields and using various technologies. Blog: http://blog.viviansarazin.com Twitter : @VivianSolide

1. WHAT IF THE BEST WAR STRATEGISTS
HAD BEEN GROWTH HACKERS?
#TFWORKSHOP
1

2. •HEETCH IS CLEARLY UNDER ATTACK.
•THE GOVERNMENT IS PLANNING TO BAN HEETCH. LIKE THAT’S GOING TO FIX THE TAXIS’
PROBLEM.
•80% OF HEETCH PASSENGERS ARE LESS THAN 25 YEARS OLD AND NEVER TAKE TAXIS.
• 75% OF RIDES HAPPEN ON THURSDAY, FRIDAY AND SATURDAY NIGHT, WHEN THERE
ISN’T ANY OTHER OPTION FOR TRANSPORT.
• 70% OF RIDES ARE IN THE SUBURBS WHERE NO OTHER SOLUTION REALLY EXISTS.
#TOUCHESPASAMONHEETCH
2

3. TheFamily
code: lamifasisi
WIFIWIFI

4. DISAGREE ON TWITTER!
#TFWORKSHOP
#TOUCHEPASAMONHEETCH

5. #TOUCHEPASAMONHEETCH
VIVIAN STRATEGISTS
FREELANCE GROWTH HACKER
@VIVIANSOLIDE
LEARN FROM WAR STRATEGISTS
#TFWORKSHOP

6. What if the best war strategists had
been
growth hackers ?
Vivian Sarazin
@VivianSolide - #TFWORKSHOP

7. #$TRATEGY

8. Carl Von
Clausewitz

9. Carl Von
Clausewitz
Up & Down information feed

10. Carl Von
Clausewitz

11. Carl Von
Clausewitz

12. Louis Napoléon
Bonaparte

13. Louis Napoléon
Bonaparte
War is 90% information

14. Louis Napoléon
Bonaparte
The 10% left ?

15. Louis Napoléon
Bonaparte

18. Mao Tsé
Toung

19. Mao Tsé
Toung
#Guerilla

20. Mao Tsé
Toung

21. Mao Tsé
Toung

23. #$UNTZU

24. #$PEED
&
#M€THOD

25. The Art
of
Growth

26. Vivian Sarazin
@VivianSolide
http://blog.viviansarazin.com

27. •HEETCH IS CLEARLY UNDER ATTACK.
•THE GOVERNMENT IS PLANNING TO BAN HEETCH. LIKE THAT’S
GOING TO FIX THE TAXIS’ PROBLEM.
•80% OF HEETCH PASSENGERS ARE LESS THAN 25 YEARS OLD AND
NEVER TAKE TAXIS.
•75% OF RIDES HAPPEN ON THURSDAY, FRIDAY AND SATURDAY
NIGHT, WHEN THERE ISN’T ANY OTHER OPTION FOR TRANSPORT.
•70% OF RIDES ARE IN THE SUBURBS WHERE NO OTHER SOLUTION
REALLY EXISTS.
#TOUCHESPASAMONHEETCH
27

28. SEE YOU SOON!
LOVE.
THEFAMILY.CO
___