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Upticomm Marketing Company profile

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Upticomm Marketing Company is a full-service public relations consulting firm that delivers meaningful, impactful and measurable integrated marketing communications service for commercial and …

Upticomm Marketing Company is a full-service public relations consulting firm that delivers meaningful, impactful and measurable integrated marketing communications service for commercial and non-commercial organisations including individuals that generates wholesome reputation and image among key constituencies.

Published in: Marketing, Business, Technology

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  • 1. www.upticomm.com … meaningful, impactful and measurable PR practice Our Profile
  • 2. Upticomm’ Stimulus … meaningful, impactful and measurable PR consultancy www.upticomm.com 2
  • 3. www.upticomm.com Table of Contents » » » » » » » Who We Are Practice Areas How We Work Why You Need Us Our Key People Our Clients Our Contact … meaningful, impactful and measurable PR consultancy 3
  • 4. www.upticomm.com Who we are » Upticomm Marketing Company Ltd » Incorporated in October 2012 » As full-service public relations consulting firm that delivers meaningful, impactful and measurable integrated marketing communications service for commercial and non-commercial organisations including individuals that generates wholesome reputation and image among key constituencies. … meaningful, impactful and measurable PR consultancy 4
  • 5. www.upticomm.com Our Mission » “To assist clients to generate wholesome reputation and mind-share by creatively engaging and connecting with key constituencies via technology and other tools that deepen brand equity while maintaining a profitable business”. » Our passion is to add verve to brands from boring sameness to distinctively lively and engaging brands. … meaningful, impactful and measurable PR consultancy 5
  • 6. www.upticomm.com Our Belief » People are more powerful influences than advertising. » Humans, brands and technology are the new language of commerce today. » Collaboration is key. … meaningful, impactful and measurable PR consultancy 6
  • 7. www.upticomm.com Practice Areas … meaningful, impactful and measurable PR consultancy
  • 8. www.upticomm.com Corporate Communications A corporate brand is a company's most valuable asset. » Upticomm corporate communications practice work in close partnership with corporate clients to build and protect reputation and manage expectations among key stakeholders. Our areas of expertise covers: » » » » » » » Corporate Brand Building Executive Positioning & Employees Communications Crisis Communications Corporate Social Responsibility Media Relations & Training Influencers’ Communications Corporate Advertising … meaningful, impactful and measurable PR consultancy 8
  • 9. www.upticomm.com Strategic Communications Calculated plan to gain a position of advantage over competitions. » Upticomm strategic communications practice analyses a brand’s current position versus long term goals using SWOT and PEST analysis to arrive at the most cost effective approach to allocate resources that will generate the best ROI. Our areas of expertise covers: » » » » Strategic Communication Planning Influencers’ Management Partnerships and Collaborations Measurement and Evaluation … meaningful, impactful and measurable PR consultancy 9
  • 10. www.upticomm.com Public Affairs Traverse the complex corridors of power with ease. » Upticomm public affair practice facilitates public private relationships by engaging the leadership in politics, media, academia and civil society groups to amass influence in order to shape policy decisions at local, state and federal levels. Our areas of expertise covers: » » » » » Strategic Program Development Public Education Social Marketing Influencers’ Engagement Issues and Crisis Management … meaningful, impactful and measurable PR consultancy 10
  • 11. www.upticomm.com Media Relations Build strong relationships with key influencers in print and broadcast including social media where emphasis is on likes, follows, comments, and views. » Upticomm media relations practise help clients deliver 360° media campaigns that greatly enhance brand visibility and connect with the right audience. Our areas of expertise covers: » » » » » Media Content Generation Media Influencer Relations Media Monitoring and News Analysis Website/Social Media Profiles Development Search Engine Optimization (SEO) … meaningful, impactful and measurable PR consultancy 11
  • 12. www.upticomm.com Marketing PR Brands are extension of lifestyles. » Upticomm brand public relations practice assist brands to create unique emotional experiences for target audience and motivate them to take desired action. Our capabilities include: » » » » » Product Launches High Profile Event Management Brand Media Relations Consumer Education & Activations Trade Shows, Conferences and Expos … meaningful, impactful and measurable PR consultancy 12
  • 13. www.upticomm.com Crisis Communication How you respond during a crisis defines your future. » Upticomm crisis communications practice assist companies to proactively troubleshoot likely crisis scenarios in order to create a strategic response plan that protects reputation going forward. Our capabilities include: » » » » Crisis Communication Planning & Training Media Relations & Training Influencers'’ Management Issues Management … meaningful, impactful and measurable PR consultancy 13
  • 14. www.upticomm.com How we work Brief Submission Brainstorming to Validate Brief Measurement & Evaluation of ROI Recalibration Processing Ideation & Inputs Processing Consolidated View Opportunities Camping Structure Execution Phase Strategy Modification Phase … meaningful, impactful and measurable PR consultancy 14
  • 15. www.upticomm.com Why you need us? » We promise to deliver solutions which are: » Meaningful » Impactful and » Measurable » We activate functional and cost effective programs that generate high ROI in support of your overall brand-growth strategy … meaningful, impactful and measurable PR consultancy 15
  • 16. www.upticomm.com Key Contact … meaningful, impactful and measurable PR consultancy
  • 17. www.upticomm.com Management Team Olusegun McMedal: Chief Reputation Officer » He is a highly imaginative new generation public relations and IMC consultant with 12 years cumulative experience in journalism, publishing and media relations. He as managed corporate/brand communication portfolios for several blue chip companies such as Coca Cola, Samsung Electronics, Cocoa Processing Company, Ghana, Unity Bank Plc, Staco Insurance Plc and including Clients in the public sector. … meaningful, impactful and measurable PR consultancy 17
  • 18. www.upticomm.com Our Clients » » » » » » » » » Samsung Electronics West Africa Cocoa Processing Company, Ghana Staco Insurance Plc Wellcare Home Medicals Limited Spronks Creations Limited organiser of the Nigeria International Wine & Spirit Fair Material Academy Limited Fast Track Limited Magic Vision Limited Anthill Investment Limited … meaningful, impactful and measurable PR consultancy 18
  • 19. Upticomm Marketing Company Limited RC 1069940 ... Meaningful, impactful and measurable public relations practice 4 Yaya Abatan Street, Tomoloju Estate (Red Gate Building), Via Excellence Hotel, Ogba, Ikeja, Lagos, Nigeria - 101212. Tel: 234 891 1051, 0818 200 1459 email: info@upticomm.com website: www.upticomm.com … meaningful, impactful and measurable PR consultancy
  • 20. … meaningful, impactful and measurable PR consultancy