The Open Cloud Alliance aims to provide trust and choice for cloud services by establishing an open platform for independent software vendors and cloud service providers. It seeks to address common concerns around security, control, and lock-in that inhibit cloud adoption. The alliance charter ensures partners support migrations between clouds and integration with non-partner offerings. It also guarantees software vendors can freely license their applications for both cloud and on-premises use. The goal is for partners to offer a comprehensive set of integrated applications hosted on local infrastructure under local jurisdiction.