TrueTrends TM by TrueCar is based on the idea that price goes far beyond averages. To see the full picture, you need to know the context, which TrueCar offers by presenting the price car buyers actually pay for new cars. The report is based on data for more than 40% of all individual US retail transactions per month from dozens of proprietary and third party sources. The report includes TrueCar’s unique Price Flex Score, identifying new cars with the most negotiating room, as well as best deals by Total Incentives, Greatest Percentage below MSRP, Greatest Price Drops, Days in Inventory and more.
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TrueTrends By TrueCar February 2010
1. by
Automotive intelligence covering new car prices, best car deals and more
February 16th, 2010
The Truth Will Prevail
During the last month, TrueCar acquired actual sales We obtain our data directly from car dealers, respected
transaction data for more than 43% of all new vehicles sold dealer management system (DMS) providers, and
within the United States. We continue to work to grow this well-known data aggregators within the automotive space.
number aggressively. As of January 2010, this represents We also acquire vehicle configuration data, customer and
more than 300,000 vehicles sold nationally. dealer incentives data, financing and loan data, vehicle
registration and insurance data, and much, much more.
TrueCar is insatiable about data and our goal to find 100%
of all purchase transactions, even if that means finding the TrueCar believes the greater our informational accuracy, the
same transaction multiple times from multiple sources greater benefit we provide to both dealers and consumers.
within the car-buying ecosystem.